ComOps, a leader in providing strategy and support for the hospitality and casino industries is excited to share the Hospitality Sales & Marketing Association International (HSMAI) has selected Sue Murphy as one of its “Top 25 Extraordinary Minds” for 2024. This is the 22nd year HSMAI has compiled the list, which annually recognizes exemplary achievement and leadership in hospitality sales, marketing, revenue optimization, and distribution. Murphy will join an exclusive list when she is honored by HSMAI at a reception in New York City on February 18, 2025.
“It is with great pride that we honor HSMAI’s 2024 class of Top 25 honorees in hotel sales, marketing, revenue optimization, and distribution,” remarked Brian Hicks, President and CEO of HSMAI. “These outstanding professionals, through their creativity, dedication, and commercial acumen, have not only excelled in their domains but have also set new standards of excellence for the industry, inspiring us all.” The 2024 “Top 25” honorees were judged by a panel of senior industry executives for their recent work based on the following criteria: creativity and innovation, cutting edge sales or marketing campaigns, triumph in challenging situations, and/or efforts that resulted in dramatic gains.
Sue Murphy is a results-driven professional with nearly 20 years of experience in hotel revenue management. Starting her career at a Chicago-area then-Harrah’s property, she advanced to lead revenue management for Caesars Entertainment’s Atlantic City operation in 2006, overseeing strategy for four properties with 6,800 rooms during the subsequent economic downturn. At Pinnacle Entertainment, she built and led revenue management, driving consistent WorthPAR growth and integrating seven Ameristar properties into a centralized solution with continued rapid positive results. Sue then standardized operations across 23 hotel properties as VP of Revenue Management at Penn National Gaming. At ComOps, she leads revenue management, guiding strategy for new projects, refining existing practices, driving transformational initiatives, and supporting areas like contact center operations and digital innovation. She also collaborated with HSMAI on a white paper on casino hotel revenue management.
“Sue is a transformational leader and her vast experience and skillset consistently provides our clients with innovative approaches that consistently exceed expectations, ” said Robert Levine, CEO of ComOps. “We are thrilled to see HSMAI recognize her talents.”
“I am truly honored to be recognized as one of the 2024 HSMAI Top Extraordinary Minds alongside a group of esteemed hospitality thought leaders,” said Murphy. “Behind this achievement reflects the amazing team and work we do at ComOps and how together we strive to deliver exceptional results and to our clients.”
The “Top 25” will be honored in person at a reception at the New York Marriott Marquis February 18, 2025. The reception is being held in conjunction with the HSMAI Adrian Awards Celebration, which recognizes the winners of the largest and most prestigious competition in global travel marketing. In addition to the “Top 25” reception, Murphy will be featured in an HSMAI special report, receive a personalized award, and henceforward be recognized as a “Top 25 Mind in Hospitality Sales, Marketing, Revenue Optimization, and Distribution.”
About HSMAI
The Hospitality Sales & Marketing Association International (HSMAI) is committed to growing business for hotels and their partners and is the industry’s leading advocate for intelligent, sustainable hotel revenue growth. The association provides hotel professionals and their partners with tools, insights, and expertise to fuel sales, inspire marketing, and optimize revenue through programs such as the Commercial Strategy Conference, Sales Leader Forum, and Adrian Awards. Founded in 1927, HSMAI is a membership organization comprising more than 5,000 members worldwide, with 40 chapters in the Americas Region. Connect with HSMAI at hsmai.org.
About ComOps
ComOps provides strategic consulting and specializes in support-as-a-service for commercial operations. With decades of experience in contact center operations, revenue management, digital innovation, customer experience, and employee sentiment evaluation, the ComOps team focuses on optimizing resources and executing with standards developed in collaboration with Forbes Travel Guide.
In addition to delivering results for brands in hospitality, casino, healthcare, and beyond, through a commitment to impact sourcing, the company regularly provides opportunities for economically challenged individuals to hone their skills and grow their careers. To learn more, visit www.ComOps.com
