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Pierre & Vacances-Center Parcs Group launches review of strategic options

  • k.fytaki
  • 18 June 2025
  • 1 minute read
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This article was written by HospitalityOn. Click here to read the original article

This decision comes after the successful and early implementation of the ‘ReInvention’ plan over the last three years. The review aims to explore all potential opportunities for the Group, including the possibility of changes in its shareholding structure.

The company also stated an adjusted EBITDA target of over €180 million for the current financial year. To support this review, Pierre & Vacances has appointed Morgan Stanley & Co International plc and BNP Paribas as financial advisers. These advisers will assist in analyzing the strategic options and implementing them if necessary.

Moreover, on the recent past, Pierre & Vacances  successfully transitioned to an asset-light model, focusing on leases, franchises, and management contracts to drive growth. This was confirmed by the the fact that the company operated 15 residences and 6 franchise hotels, along with managing the Cap Cassis Calanques. This shift aligns with a broader industry trend of reducing capital investment while expanding networks.

The company has started updating its multi-year business plan and will keep the market informed about the progress of the strategic review.

Pierre & Vacances Center Parcs

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Pierre & Vacances Center Parcs

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Please click here to access the full original article.

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