Revenue Management

To reach these goals, Koko Global Hospitality engaged D-EDGE as its digital marketing partner, launching a data-driven campaign designed to improve online visibility, re-engage interested users, and streamline the booking…

This article was written by Phocuswright. Click here to read the original article 3. As a resource, OTAs are surpassing general search. 4. Though its use remains largely experimental, generative…

Think beyond clicks; the real marketing magic to grow your direct bookings may be happening in private conversations you’ll never see Jun 11, 2025 In today’s hospitality marketing, traditional tracking…

It’s not TV. It’s HBO. And it’s proven to be a windfall for one luxury hotel company.   Earlier this year, visits to Four Seasons Resort Koh Samui’s website skyrocketed 596%…

With STAAH’s booking engine and Get Google, Hotel Royal Hoi An in Vietnam turned things around—now more than half their bookings come direct! Nestled in the heart of Vietnam’s cultural…