Tom Brown - 10 Minutes News for Hoteliers - Page 2

9 min

15 Super Simple Ideas to Enhance Hotel Guest Experience

🏨 Enhancing hotel guest experience boosts brand identity, competition positioning, guest retention, sales, and revenue. It creates a cohesive journey, leading to reviews and increased traffic. Effective strategies include pre-arrival emails, early check-ins, seamless check-in processes, welcoming smiles, easy communication, local insights, partnerships with vendors, personalized stays, free Wi-Fi, acknowledgment of special occasions, guest preference tracking, eco-friendly housekeeping options, complaint resolution, clear directions, and guest feedback solicitation. Mews, a hospitality platform, enables frictionless self-service, personalized interactions, quick traditional check-ins, digital upsells, space management, flexible payments, and prioritizes meaningful interactions. Implementing these ideas is crucial for exceeding guest expectations and ensuring repeat visits.

7 min

7 most important hotel KPIs in the hospitality industry

What is the meaning of KPI? A key performance indicator is a measurable value that illustrates how an organization or company is doing in relation to its set objectives, such…

5 min

2025 Mews product roadmap highlights

📈 Mews CEO Matt Welle and Chief Product and Technology Officer Josef Starýchfojtů discussed the Mews product roadmap for 2025 on episode 21 of Matt Talks. Mews focuses on innovating hospitality with a commitment to research and development and sharing their roadmap with hoteliers. They acquired Atomize, a revenue optimization platform, and Quotelo, an event management platform, for a holistic approach to revenue and guest experience. New features like Trusted Browser and Trusted Device enhance cybersecurity. The integration details will be released at Unfold 2025, the annual hotel tech forum.

5 min

The best technology to support hotel teams

🏨 Modern self-service kiosks at hotels streamline check-in/out, reduce wait times, and enhance guest satisfaction, while embedded payment solutions offer faster, secure transactions. Mobile devices increase staff-guest interaction, and AI chatbots provide 24/7 support. Translation technology improves communication with international guests. Online reputation tools, dynamic pricing, event management software, and CRM solutions optimize operations for reservations, marketing, and revenue teams. Housekeeping benefits from real-time PMS integration, digital communication, mobile task management, and automated scheduling for operational efficiency. F&B teams utilize integrated POS, inventory management, digital ordering, and better tipping systems to improve service and revenue. Digital training, well-being programs, and security training help hiring and HR teams to improve staff retention and ensure data protection. Technology empowers hotel staff to work smarter and enhance the guest experience.

4 min

16 tech tools that empower hotel general managers

🏨 Hotel general managers leverage technology to streamline operations, increase revenue, enhance guest experiences, empower staff, and prepare for the future. Automation reduces time on tasks like reservation management and check-ins, while cloud-based PMS provides remote oversight. Automated payments and integrated upselling solutions improve financial operations and increase revenue with dynamic pricing and personalized offers. Technology also supports staff training, retention, and job satisfaction. Data-driven insights from cloud-native systems help managers make informed decisions, ensuring properties remain competitive and sustainable.

5 min

How to optimize your hotel for AI search

📡 In the 1990s, search engines like Yahoo! Search, Ask Jeeves, and Google emerged, altering internet usage and marketing. Today, 30% of travelers are likely to use AI for travel planning, with tools like ChatGPT offering direct hotel booking links. AI models prioritize relevance, credibility, and user-friendly content, and while their algorithms are often confidential, they are influenced by online presence, conversational queries, guest reviews, consistent data, SEO practices, brand authority, and staying informed on AI trends. 84% are satisfied with AI travel recommendations, putting proactive hoteliers at an advantage.

4 min

Mews is named Best PMS at the HotelTechReport awards

🏨 Mews achieved a perfect 100 HT Score for the second consecutive year at the HotelTechAwards, celebrating industry-leading technology based on data-driven criteria, including hotelier reviews. Mews POS was a finalist in Hotel Restaurant POS System, and Atomize, now part of Mews, was a finalist for Best RMS. Mews was also named in the 10 Best Places to Work in Hotel Tech and featured in the Top 10 Hotelier's Choice category. Mews is praised for powerful automation, seamless integrations, and enhancing hotel operational efficiency and revenue.

5 min

How tech can create a human hotel guest experience

💾 61% of consumers prefer personalized experiences and would pay more for them. AI in hospitality can summarize guest profiles for a personalized welcome. Flexible payment options, including one-click payments and popular local methods, enhance guest experiences. Multilingual booking engines improve conversion rates. Engaged guests spend 46% more than disengaged ones—a difference of $230 on a $500 expenditure. Email marketing in hospitality can yield a 42:1 ROI. Personalized check-ins offer guests control, with options for digital keys or traditional methods. The Chloe in New Orleans, using Mews, exemplifies personalized guest experiences by starting with a cocktail.

4 min

See the future with the 2025 Hospitality Outlook

📢 In 2024, the hotel industry’s RevPAR grew 3-4% with occupancy rates nearing pre-pandemic levels. The 2025 outlook suggests AI will enhance guest experiences by analyzing data for actionable insights. Hotel Oderberger in Berlin handles 97% of 4,000 monthly guest queries with a chatbot, improving staff productivity. Direct bookings are expected to become over 50% of the distribution mix by 2030, challenging OTAs. Hospitality brands diversify portfolios; for instance, Marriott's luxury branded residences constitute 8% of its portfolio. Non-room revenue streams contribute approximately 25% to a hotel’s total revenue.

4 min

12 essentials for a good hotel room

🏨 The article emphasizes the importance of small details in a hotel room that contribute to guest satisfaction, beyond the basics like cleanliness and comfort. These include functional curtains, powerful hairdryers, clear air conditioning instructions, complimentary water and coffee, modern charging sockets, smart TVs, slippers, ample storage space, local welcome treats, cosmetic extras, and personalized touches such as notes and tailored in-room fridge contents. The focus is on providing convenience and showing thoughtfulness to make guests feel valued, thus encouraging repeat visits.

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