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Refinery Hotel Redefines Revenue Management

🏨 Located in Midtown Manhattan, Refinery Hotel, a luxury lifestyle boutique hotel with 197 keys, implemented LodgIQ's revenue management system, enabling Commercial Director Michelle Sharma to transition to a strategic role. The tech-forward hotel is a member of Small Luxury Hotels of the World, known for spacious rooms and a mix of corporate and leisure guests. LodgIQ's automated rate decisions and smart pricing recommendations have led to double-digit growth in RevPAR, $500 premium room deltas, over 40% direct booking contribution, high Net ADR from OTAs with minimal…
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What AI is telling travelers about your hotel tonight. And you have no idea

By Tony Loeb, cofounder of 10 minutes hotels Fifteen years ago, hoteliers didn’t see OTAs coming. Not because they were naive, but because the shift was gradual. By the time the warning signs were obvious, a big chunk of control was already gone. Something similar is unfolding right now. But this time, it’s not about distribution. It’s about how your hotel is described, understood and recommended by artificial intelligence. To dig into this, I recently sat down on the 10 minutes hotels podcast with Nicki Graham, Chief Marketing Officer at Cendyn, and Apollos Gause, the company’s Senior…
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SOCIETIES Magazine’s 6th Edition

The May–August 2026 issue examines how intention, atmosphere, AI, design and cultural relevance are reshaping premium guest experiences PARIS, France, June 15, 2026 – Influence Society, a leading digital marketing agency serving high-end hospitality brands, today announced the release of SOCIETIES Magazine for May-August 2026. The new issue explores what the magazine defines as “The New Language of Luxury”, a shift away from excess and toward intention, emotional depth, craftsmanship, atmosphere and experiences that remain with guests long after they leave. The sixth edition of…
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U.S. Hotel Industry Sees 14.2% RevPAR Growth, Orlando Leads Occupancy Rise Among Top 25 Markets

🏨 U.S. hotel industry saw notable improvements from September 20-26, 2026. Occupancy rose by 6.4%, reaching 69.7%. The average daily rate (ADR) increased 7.4% to $179.43, while revenue per available room (RevPAR) jumped 14.2% to $125.06. Orlando led with an occupancy boost of 18.6%, Miami's ADR soared 19.8%, and San Francisco's RevPAR surged 35.1%. CoStar's data covers 95,000 properties with 12.2 million rooms globally.
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Marketing & Revenue Management

Why Your Hotel RMS is Pricing Rooms Too Low (And How to Fix It)

This article was written by Revoptimum. Click here to read the original article A hotel Revenue Management System (RMS) is designed to help you sell the right room, to the right guest, at the right price. But what happens when your hotel RMS consistently recommends room rates that seem too low? For many hotels, the problem isn’t necessarily the revenue management software itself. It’s the…
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Environment, Regulatory and CSR

70% of Consumers Abandon AI Interactions Due to Context Loss, Highlights Twilio’s APAC Research for Hospitality Industry

📊 Milan's Winter Olympics in February 2026 boosted hotel GOPPAR by 34.2% to EUR118, with RevPAR up 171.1% year-on-year. Twilio's APAC study reveals 70% of consumers abandon AI interactions due to memory issues, emphasizing the need for a robust Guest Memory Layer. Latin America's business travel forecast is $67.7 billion in 2026, led by Brazil. Leonardo Hotels acquired three German…
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