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The visibility game just got serious for hoteliers
For years, hotel marketers knew the rules. Invest in SEO. Optimize your website. Climb the rankings. Win the click. But the game has changed. Here’s why the integration of Wayfinder into Cendyn CMS is the literal game-changer for hotels’ Find, Book, and Grow strategies. Guests are no longer starting every journey on search engines. They’re asking ChatGPT, Gemini, Claude, and Perplexity where to stay, what hotels to consider, and which properties best match their needs. But there’s a problem with this. Most hotels have no idea what AI is saying about them. Imagine stepping onto the…
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The RFP Process for Hotel PMS
📋 An RFP (Request for Proposal) is a vital document and process for hotels to acquire services like Property Management Systems (PMS). It outlines the hotel's needs and facilitates comparison of vendors' products, services, and prices. The RFP process includes drafting, reviewing, and distributing the document to pre-qualified vendors who then detail their offerings for evaluation. Various RFP formats exist, with the text-style format recommended for comprehensive analysis. Standard RFP structure and supporting templates are available for download, aiding in the selection and…
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Refinery Hotel Redefines Revenue Management
🏨 Located in Midtown Manhattan, Refinery Hotel, a luxury lifestyle boutique hotel with 197 keys, implemented LodgIQ's revenue management system, enabling Commercial Director Michelle Sharma to transition to a strategic role. The tech-forward hotel is a member of Small Luxury Hotels of the World, known for spacious rooms and a mix of corporate and leisure guests. LodgIQ's automated rate decisions and smart pricing recommendations have led to double-digit growth in RevPAR, $500 premium room deltas, over 40% direct booking contribution, high Net ADR from OTAs with minimal…
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- Quiet Skies Act Introduced to Enforce U.S. Ban on In-Flight Voice Calls After 2018 Mandate
- HITEC 2026 Highlights AI Governance and Orchestration Tools as Key to Hospitality Technology’s Next Phase
- AI Integration Enhances Hotel Marketing Efficiency on Google, Meta, Bing, and TikTok with Improved Ad Strategies
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