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The visibility game just got serious for hoteliers
For years, hotel marketers knew the rules. Invest in SEO. Optimize your website. Climb the rankings. Win the click. But the game has changed. Here’s why the integration of Wayfinder into Cendyn CMS is the literal game-changer for hotels’ Find, Book, and Grow strategies. Guests are no longer starting every journey on search engines. They’re asking ChatGPT, Gemini, Claude, and Perplexity where to stay, what hotels to consider, and which properties best match their needs. But there’s a problem with this. Most hotels have no idea what AI is saying about them. Imagine stepping onto the…
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Why Generative AI Is Finally Changing Revenue Management
For more than a decade, the hotel industry has been doing what it does best when faced with complexity. It added more tools, more dashboards, more data sources. Pickup reports. Pace reports. Competitive sets. Market demand signals. Forecasts layered on forecasts. The promise was clarity. The reality, for many revenue teams, has been the opposite. Data is not the problem. Too much data, without help understanding where to look and why, is. That tension sits at the heart of our latest podcast episode and it also marks an important milestone for us. This episode is the first English…
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Luxury Hotels Shift to Mobile Technology, Eliminating Fixed Workstations for Seamless Guest Services and Staff Flexibility
📱 In luxury hotels, fixed workstations create service inefficiencies. Guests face delays at front desks, restaurants, and spas due to static systems. A shift to mobile, guest-centered service is underway. One luxury group managed over 200 transactions in hours using mobile devices. Modern mobile hardware like Apple’s devices surpasses proprietary systems. This approach enables hardware flexibility, staff empowerment, and guest-focused service, eliminating physical bottlenecks. Hotels are transitioning to mobile to enhance guest experience and operational fluidity.
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LATEST NEWS
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