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Why Generative AI Is Finally Changing Revenue Management
For more than a decade, the hotel industry has been doing what it does best when faced with complexity. It added more tools, more dashboards, more data sources. Pickup reports. Pace reports. Competitive sets. Market demand signals. Forecasts layered on forecasts. The promise was clarity. The reality, for many revenue teams, has been the opposite. Data is not the problem. Too much data, without help understanding where to look and why, is. That tension sits at the heart of our latest podcast episode and it also marks an important milestone for us. This episode is the first English…
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Automation is the Ally of Hotel Staff, and Not Their Replacement
By Stephen Burke, Founder & CEO, RobosizeME Hotels across regions are under pressure to operate efficiently despite persistent labor shortages, cost inflation, and global instability. In the US, political tensions, evolving immigration policies, and a slowdown in international tourism have added pressure to the labor market. These challenges have been compounded by the recent government shutdown, which has led the FAA to reduce flight capacity at several major airports, creating further uncertainty for travel and hospitality operations. In this volatile environment, automation can…
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SOCIETIES Vol 5: Google AI Travel, Guerlain, and the Rise of Design Hospitality
The fifth edition of the quarterly publication explores the design, technology, luxury and cultural signals shaping hospitality in 2026 Influence Society, a leading digital marketing agency serving high-end hospitality brands, has released SOCIETIES for Q1 2026, the fifth edition of its editorial intelligence brief for hospitality leaders. The new issue examines the shifts already shaping luxury hospitality, from AI-powered trip planning and AI’s growing role as back-end service infrastructure to the rise of design-led independent hotels and wellness concepts such as the new Guerlain…
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- Lotte Hotels & Resorts and Highgate Announce Strategic Partnership Across the Americas and Asia
- HBX Group strengthens inclusive travel standards with Queer Destinations Committed distinction
- Skift Summit Reveals Human Factor, Not Tech, as Key Bottleneck in Scaling AI for Travel Companies
- Tell the Arrival Story: Help Guests Picture Their First Impression
- CHMWarnick Expands Proph+IT Platform with New Performance Analytics and Select-Service Capabilities
- Remington Hospitality Expands Managed Portfolio with New Belize Resort
- Hilton Unveils New Workplace Research Showing That Even as AI Is Reshaping Work, the Real Advantage Is Human
- Swapping lobby lines for revenue climbs: fixing the front desk
- When Two Worn-Out Systems Meet: Maria Haggo on the Neuroscience of Hospitality
- Empathy Is Something You Design, Not Something You Hope For: Adrienne Boissy on What Healthcare Can Teach Hospitality
- Independent Hotels Face a Revenue Management Paradox
