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Tony Loeb standing in front of a brain and a lot of post it notes. Cover image for the podcast with LodgIQ discussing Generative AI in hotels.
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Why Generative AI Is Finally Changing Revenue Management

For more than a decade, the hotel industry has been doing what it does best when faced with complexity. It added more tools, more dashboards, more data sources. Pickup reports. Pace reports. Competitive sets. Market demand signals. Forecasts layered on forecasts. The promise was clarity. The reality, for many revenue teams, has been the opposite. Data is not the problem. Too much data, without help understanding where to look and why, is. That tension sits at the heart of our latest podcast episode and it also marks an important milestone for us. This episode is the first English…
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What AI is telling travelers about your hotel tonight. And you have no idea

By Tony Loeb, cofounder of 10 minutes hotels Fifteen years ago, hoteliers didn’t see OTAs coming. Not because they were naive, but because the shift was gradual. By the time the warning signs were obvious, a big chunk of control was already gone. Something similar is unfolding right now. But this time, it’s not about distribution. It’s about how your hotel is described, understood and recommended by artificial intelligence. To dig into this, I recently sat down on the 10 minutes hotels podcast with Nicki Graham, Chief Marketing Officer at Cendyn, and Apollos Gause, the company’s Senior…
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SOCIETIES Magazine’s 6th Edition

The May–August 2026 issue examines how intention, atmosphere, AI, design and cultural relevance are reshaping premium guest experiences PARIS, France, June 15, 2026 – Influence Society, a leading digital marketing agency serving high-end hospitality brands, today announced the release of SOCIETIES Magazine for May-August 2026. The new issue explores what the magazine defines as “The New Language of Luxury”, a shift away from excess and toward intention, emotional depth, craftsmanship, atmosphere and experiences that remain with guests long after they leave. The sixth edition of…
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LATEST NEWS

Pinterest Identifies “Darecation” as a 2026 Trend, with Adventure Tourism Interest Rising by 75%

🏃 Darecations are gaining popularity, as Pinterest predicts for 2026, with searches for adventure tourism up 75%, auto racing events 85%, adrenaline rush aesthetics 50%, river rafting 35%, and football tournaments 50%. The BBC notes a 182% rise in travelers buying sports travel insurance over two years. This trend shifts hospitality focus to supporting guests in preparing, participating, and recovering from physically demanding holiday activities, transforming the guest…
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Innovation

Lighthouse Platform Claims to Reduce Hotel Data Fragmentation Costs, Boosts RevPAR by 2.7% for 7,352 Hotels

📈 Average digital workers switch applications 1,200 times daily, losing four hours weekly reorienting. Siloed systems in hotels cause data fragmentation, leading to missed revenue opportunities and slow decision-making. Lighthouse's AI, Ernest, integrates data from 80,000+ hotels across 185 countries, delivering a 2.7% median RevPAR uplift for 7,352 hotels. Ernest streamlines data analysis by providing quick insights in plain language, reducing administrative overhead and…
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Mergers & Acquisitions

Hotel Operations

Marketing & Revenue Management

Hotel Metasearch: How It Works and Why It Pays

Hotel metasearch is a comparison layer that aggregates room rates from indirect channels and a hotel’s own website side by side for a given property, then routes the traveler onward to whichever source they pick, at a cost that’s either a cost per click or a commission depending on the engine. It sits between paid […] The post Hotel Metasearch: How It Works and Why It Pays appeared first…
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Environment, Regulatory and CSR

FHS World 2026 in Dubai to Host Over 100 Global Industry Leaders, Including UAE Minister, from September 29.

📅 29 September to 1 October 2026, Madinat Jumeirah, Dubai hosts FHS World 2026, featuring over 100 global hospitality leaders. H.E. Abdulla bin Touq Al Marri delivers the keynote on the UAE's growth in tourism and investment. The agenda covers investment, sustainability, and technology. Networking includes the FHS Dealroom and Investor Breakfast. FHS Living debuts, highlighting…
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Hotel Openings