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From Revenue Manager to Commercial Strategist

📈 76% of revenue managers' week is spent on internal tasks. Nearly 40% of RMS recommendations are overridden manually. Less than 50% of their time goes to direct revenue-generating work. LodgIQ urges a shift to commercial strategists who optimize hotel performance. Their guide, “From Revenue Manager to Commercial Strategist,” focuses on AI, automation, and business intelligence for strategic impact.
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The Practical Guide to Hotel Automation

Founder and CEO Stephen Burke outlines a seven-step framework to help hotels simplify automation adoption PRAGUE, 16 September 2025. RobosizeME, a leading provider of process automation solutions using AI and Digital Workers that are purpose-built for hotels, announced the release of the hospitality industry’s first dedicated process automation guide. Authored by founder and CEO Stephen Burke, The Hotelier’s Guide to Starting Your Automation Journey provides hotel executives with a practical, seven-step roadmap to identify, implement, and benefit from automation in ways that reduce…
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Refinery Hotel Redefines Revenue Management

🏨 Located in Midtown Manhattan, Refinery Hotel, a luxury lifestyle boutique hotel with 197 keys, implemented LodgIQ's revenue management system, enabling Commercial Director Michelle Sharma to transition to a strategic role. The tech-forward hotel is a member of Small Luxury Hotels of the World, known for spacious rooms and a mix of corporate and leisure guests. LodgIQ's automated rate decisions and smart pricing recommendations have led to double-digit growth in RevPAR, $500 premium room deltas, over 40% direct booking contribution, high Net ADR from OTAs with minimal…
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LATEST NEWS

Effective Market Positioning Enhances Hotel Revenue by Clarifying Pricing, Branding, and Competitive Differentiation Strategies

🏨 Hotels with strong market positioning attract the right guests and optimize pricing, boosting revenue. Weak positioning leads to inconsistent pricing, brand confusion, and difficulty competing. Strategic positioning enhances pricing confidence, guest targeting, and competitive differentiation. Accurate market data interpretation, including competitor pricing, demand trends, and guest expectations, is essential for effective positioning. Strengthen your market strategy by…
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Innovation

Towne Park Rebrands to Towne and Launches Nexity Platform to Optimize Hotel Parking and Enhance Guest Experience

🛂 Towne's rebranding as an “arrival-through-departure” partner introduces the Nexity platform, integrating parking access and revenue optimization. With hotel occupancy projection flat for 2026, Towne's AI-driven dynamic pricing technology enhances hotel revenue by over 60% margins. Nexity, featuring AI and LiDAR, offers real-time decision-making, reducing operational inefficiency and costs. It streamlines parking management, enhancing both guest experience and long-term asset…
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Mergers & Acquisitions

Hotel Operations

Marketing & Revenue Management

Standalone Luxury Hotels Face Financial Strain as Branded Residences Drive 160% Growth Over the Past Decade

🏨 Construction costs rose by 9%, and FF&E tariffs hit 25%, while ADR growth remains flat. Luxury hotels face financial challenges, with high capital costs and compressing margins. In contrast, branded residences soared by 160% over a decade, with active projects up 19% in just one year, shifting the funding model for hotel construction. Now, residential sales drive funding. The…
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Environment, Regulatory and CSR

Accor Commits to Cultural Engagement Through 2028 with Long-Term Partnerships, Emphasizing Responsible Hospitality and Heritage Preservation

🏨 Accor partners with the Grand Palais in Paris from 2025 to 2028, focusing on cultural engagement as a strategic differentiator. A Skift Research survey highlights affluent travelers' preference for authentic cultural experiences. Accor's cultural strategy includes heritage preservation, emerging talent support, and sustainability. Projects include a museum-boat with Art Explora…
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