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Building to scale: What it really takes to launch and scale a hotel brand

This article was written by HotelsMag. Click here to read the original article Launching a hotel brand is often associated with its most visible elements: a name, a logo, a prototype and a public announcement. Those elements matter, but they do not create a scalable brand on their own. A successful hotel brand is a complete business system. It must connect a clearly defined guest need with a differentiated product, a practical operating model, compelling owner economics and a development…

Innovation

#209: Load-Bearing

This article was written by Mauricio Prieto. Click here to read the original article Some friction is worth killing. Some of it turns out to be load-bearing. Special thanks to Propellic for sponsoring this edition of the newsletter: The average traveler starts with ChatGPT, not Claude – and other findings. Propellic spent a week watching U.S. travelers plan trips with AI. The 2026 State of AI Visibility for the Travel Industry Report lays out which LLMs travelers are using, how planning…

Mergers & Acquisitions

Hotel Operations

Environment, Regulatory and CSR

Bahrain to Host International Tourism Investment Forum in January 2027, Partnering with UN Tourism

🌍 Bahrain will host the International Tourism Investment Forum from January 10-12, 2027, under the patronage of Prince Salman bin Hamad Al Khalifa. Organized with UN Tourism, the forum signed at the 2026 Arabian Travel Market in Dubai, aims to attract ministers, investors, and private-sector leaders. The event will highlight Bahrain's tourism projects and investment opportunities,…

Hotel Openings