beOnd, the world’s first premium leisure airline, has announced its partnership with ZYTLYN Technologies, to leverage its Travel AI Platform with the view to accelerate growth across direct channels.
The deal will see the airline adopt the autonomous technology in digital marketing, and utilise the predictive travel analytics for commercial planning strategic and tactical decisions.
beOnd is shifting to a fully autonomous AI Agent that is “perpetually” adjusting and optimising flight marketing campaigns with live and predictive capabilities.
ZYTLYN’s technology is said to boost marketing ROI by “up to 350%” for airlines, OTAs, Travel and Tourism companies. “
At beOnd, we are firmly committed to innovating and delivering the best experiences for our customers,” said Dhaz Hunjan, chief commercial officer of beOnd.
“Partnering with ZYTLYN allows us to maximise the potential of our digital marketing efforts, unlocking significant growth in our direct channels, and passing the gains to our customers.”
The partnership will integrate the platform into beOnd workflows, to provide autonomous marketing orchestration.
The AI Platform is backward compatible with the option of integrating with revenue management, putting beOnd in full control of which CoPilot and autonomous functionalities are activated and when.
beOnd is “on a mission of pushing boundaries” of which it believes leveraging “innovative” solutions is “critical”.
“We are thrilled to work with beOnd and contribute to their growth,” added Houman Goudarzi, co-founder and CEO of ZYTLYN Technologies.
“This collaboration underscores how AI is revolutionising marketing and commercial planning for aviation, travel and tourism, allowing smart players like beOnd to do vastly more with less.”