DUBAI, UAE – Step into a significant new chapter in the Kingdom of Saudi Arabia with Fairmont Hotels & Resorts, part of the world leading hospitality group Accor. Recognized among the most storied addresses in the world and celebrating the best of each destination, Fairmont Hotels & Resorts will embrace culture in all its forms with three new Saudi openings – Fairmont Red Sea opening end of 2025, Fairmont Ajdan Al Khobar in 2027 and Fairmont Rua Madinah in 2028. Aligned with the Kingdom’s Saudi Vision 2030, this signifies a new stronghold in the Kingdom and bolsters the brand’s record-breaking pipeline.
At Fairmont, we pursue growth with intention, selecting destinations that reflect our commitment to timeless hospitality and cultural resonance. Saudi Arabia is one of the world’s most dynamic tourist destinations, offering untold opportunities for growth, and we are proud to play a role in shaping its hospitality landscape. I am confident that our upcoming openings will not only contribute to the Kingdom’s luxury hospitality offering but also foster meaningful connections with guests and communities. These projects are a testament to the strength of our development pipeline and our long-term commitment to the region. Maarten Den Nieuwenhuijsen, Senior Vice President Openings and Guest Experience, Fairmont Hotels & Resorts
Each property will represent Fairmont’s dedication to transformative accommodation and celebration of heritage. Fairmont The Red Sea, positioned in the Kingdom’s groundbreaking Red Sea Project—one of the world’s most ambitious regenerative tourism projects—is set to redefine the relationship between luxury tourism and the natural world. Once opened, the property will feature 193 rooms, six distinct dining concepts, including an overwater restaurant with views of the Red Sea and the mangroves, teens centre, kids’ clubs, and a spa. The resort will be situated next to an 18-hole championship golf course, reflecting Fairmont’s association as a world-class golf operator. It will set new standards in sustainable development, positioned on 200 km of untouched coastline, an archipelago of more than 90 unspoiled islands, dormant volcanoes, rich marine habitat, and ancient archaeological sites.
Arriving in 2027, Fairmont Ajdan Al Khobar will offer 160 rooms, and serviced apartments, four dining outlets, a Fairmont Spa and fitness facilities and executive meeting rooms. Strategically located in the heart of Al Khobar’s center, the property will become part of the vibrant Ajdan Waterfront development, featuring retail and entertainment attractions.
Overlooking the revered Prophet’s Mosque and located in one of Saudi Arabia’s religious cities, Fairmont Rua Madinah is set to feature 143 spacious rooms and suites, a variety of dining venues and 120 branded residences – boasting its own kids club, fitness center and spa. With the opening of Fairmont Rua Madinah, the hotel brand will be present in the two main religious cities of Saudi Arabia. Fairmont Rua Madinah will join Fairmont’s established presence in Saudi Arabia, including the iconic Makkah Clock Royal Tower, A Fairmont Hotel, a symbol of luxury and religious significance in the heart of the Holy City.
Majestically overlooking the sacred Kaaba, it offers an unforgettable experience, making it the premier choice for discerning pilgrims undertaking Umrah and Hajj. As the crown jewel of The Clock Towers complex, this architectural masterpiece rises 61 floors, exuding opulence through its meticulously designed interiors and exceptional amenities, redefining the essence of luxury hospitality.
Fairmont’s existing presence in Saudi Arabia extends to Riyadh with Fairmont Hotel Riyadh. The hotel is ideally located near key attractions and entertainment venues, offering contemporary luxury infused with Middle Eastern charm. The hotel features six exceptional dining concepts, including the vibrant Italian restaurant Che Figata! and the premium steakhouse House of Grill, each delivering unforgettable culinary experiences. For relaxation, guests can retreat to the serene Fairmont Spa, which features separate facilities for men and women, along with a stunning indoor pool. Set along King Fahd Road with breathtaking views of Riyadh’s skyline or lush landscaped gardens, Fairmont Ramla Serviced Residences, Riyadh is the Kingdom’s first luxury serviced residence, designed for both business and leisure travelers. It offers a verdant and tranquil escape from the energy of Saudi Arabia’s most dynamic city.
Saudi Arabia’s hospitality landscape is evolving at an extraordinary pace, and Fairmont is honoured to contribute to this exciting transformation. Having spent a significant part of my career in the Kingdom, I have witnessed its dynamic growth firsthand. I am proud to continue stewarding the success of our existing properties while preparing to welcome new Fairmont addresses to life. With its rich heritage and bold vision for the future, the Kingdom offers an unparalleled mix of genuine yet exceptional and cutting-edge innovation, providing the perfect backdrop for creating captivating and meaningful guest experiences. Rolf Lippuner, Vice President, Operations for Middle East Fairmont Hotels & Resorts
The series of openings aims to meet rising demand in the Kingdom’s key tourism and economic hubs, emphasizing Fairmont’s strategy to bring exceptional dining and outstanding locations, through heartfelt service, and the delivery of meaningful experiences.
About Accor, a world-leading hospitality group
Accor is a world-leading hospitality group offering stays and experiences across more than 110 countries with over 5,600 hotels and resorts, 10,000 bars & restaurants, wellness facilities and flexible workspaces. The Group has one of the industry’s most diverse hospitality ecosystems, encompassing around 45 hotel brands from luxury to economy, as well as Lifestyle with Ennismore. ALL, the booking platform and loyalty program embodies the Accor promise during and beyond the hotel stay and gives its members access to unique experiences. Accor is focused on driving positive action through business ethics, responsible tourism, environmental sustainability, community engagement, diversity, and inclusivity. Accor’s mission is reflected in the Group’s purpose: Pioneering the art of responsible hospitality, connecting cultures, with heartfelt care. Founded in 1967, Accor SA is headquartered in France. Included in the CAC 40 index, the Group is publicly listed on the Euronext Paris Stock Exchange (ISIN code: FR0000120404) and on the OTC Market (Ticker: ACCYY) in the United States. For more information, please visit group.accor.com or follow us on X, Facebook, LinkedIn, Instagram and TikTok.
