With its curated network of travel advisors and focus on high-value, low-cancel bookings, RateHawk is quickly becoming a go-to distribution partner for hotels
Jul 9, 2025
As hotel marketers seek to diversify their B2B distribution strategies, RateHawk is emerging as a powerful platform worth watching. Built exclusively for travel advisors, tour operators, and corporate travel providers, RateHawk operates as a trade-only hotel booking channel—meaning it never sells directly to consumers. Since its launch in 2016, it has expanded rapidly across Europe and North America, offering access to over 2.5 million properties worldwide. For hotels, RateHawk represents an opportunity to reach high-value travelers through trusted advisor relationships—without cannibalizing direct business.
Key takeaways
- Trade-only focus:: RateHawk serves only verified travel professionals, not end consumers—preserving rate integrity and direct channels.
- High-value bookings:: Bookings come from travel advisors who curate higher-spend, lower-cancel, and more loyal guests.
- Advisor network reach:: Thousands of active advisors use RateHawk, helping hotels reach a global network of qualified sellers.
- No public rate pressure:: Since RateHawk is not consumer-facing, hotels avoid rate parity conflicts and public discounting.
- Reliable payouts:: Commission payouts to advisors are timely and predictable, enhancing the platform’s reputation and trust.
- Flexible participation options:: Hotels can join via channel managers, bedbanks, or direct contracts for more control over visibility and rates.
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