Vancouver, BC – Meetingmax, the leading provider of event room block management software, has announced a strategic partnership with aRes Travel to address the growing challenges of post-cutoff hotel bookings. This collaboration offers event managers an innovative solution to ensure no attendee is left without accommodations, even after the contracted room blocks close.
Late registration has become a growing trend, with attendees booking closer to the event start date — sometimes as late as one week out. This shift creates additional pressure for event managers to adapt their strategies and accommodate these last-minute bookings. With hotel cutoff dates typically set 30 days before an event, organizers often lack accommodation options for late registrants. Meetingmax and aRes Travel’s partnership is designed to tackle this issue head-on, providing a seamless overflow booking solution that aligns with evolving attendee behaviors.
“This partnership ensures event managers can deliver exceptional service, even after room blocks close,” said Kelly Heesterman, Director of Sales & Marketing at Meetingmax. “By combining Meetingmax and aRes Travel, we offer clients a streamlined way to manage late bookings while capturing valuable data for future events.”
“Event managers have long sought ways to better serve attendees while addressing the realities of late bookings,” added Justin Stratford, Director of Business Development at aRes Travel. “With this partnership, we’re providing a scalable, easy-to-implement solution that enhances attendee satisfaction and strengthens housing strategies.”
Post-cutoff hotel bookings are essential for maintaining attendee satisfaction and optimizing event housing strategies. This partnership brings several benefits to event managers:
- Improved Attendee Experience: Late registrants can book hotels through a branded, intuitive booking site with real-time availability, ensuring no attendee is left without accommodations.
- Data Insights for Future Planning: Housing managers gain access to detailed reports on booking patterns, guest locations, and economic impact. These insights help refine future housing strategies and hotel contract negotiations.
- Revenue Opportunities: Clients earn commission on bookings made through aRes, creating additional revenue streams from reservations that might otherwise be lost.
- Ease of Implementation: aRes handles the setup of custom booking links, providing seamless integration into existing workflows.
- Versatile Solutions: Beyond post-cutoff hotel bookings, the partnership addresses diverse housing needs, from testing housing feasibility to offering zero-risk options for groups.
This partnership is not theoretical; joint clients are already leveraging Meetingmax and aRes Travel to enhance their event housing strategies. Event managers consistently report improved attendee experiences and newfound flexibility in addressing their unique housing needs.
For example, a large spectator championship event uses Meetingmax to manage its contracted room blocks for participants, media, staff, and VIPs, while utilizing aRes for spectator bookings. This showcases how the partnership supports dual housing approaches. Learn more about the broader applications of this partnership by reading this blog post, “Exploring the Full Potential of the Meetingmax and aRes Travel Partnership”.
About Meetingmax
Meetingmax is a premier provider of room block management software, dedicated to making event housing seamless and efficient. Our innovative solutions and commitment to Ridiculously Remarkable Support have made us a trusted partner for event planners across North America.
About aRes Travel
aRes Travel is a leading provider of highly flexible and customizable booking platforms. Designed to empower partners with the ability to promote and sell lodging, attraction, and activity products, and packages through their website, the aRes Travel platform provides a completely branded and easy-to-integrate solution, offering access to detailed booking data and additional revenue streams.
Kelly Heesterman
Director of Sales & Marketing
6048991069