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Amadeus partners with Accor to transform its premium hotel sales and events business

  • Automatic
  • 20 May 2025
  • 2 minute read
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This article was written by Hospitality Net. Click here to read the original article

Amadeus

Amadeus, in collaboration with Accor, announces an expansion of the use of Delphi®, a trusted name in the hospitality industry for managing hotel sales, meetings and events. Accor, already a user of the technology, will now implement Delphi across its premium brands, starting with Pullman, Mövenpick, and Swissôtel as the preferred technology solution. Delphi also provides a tailored solution for Accor’s luxury hotels, as well as for its large meetings and events properties, and clustered hotels.

With its advanced customer relationship management (CRM) technology and robust ecosystem of partner integrations, Delphi empowers sales and catering teams to more efficiently sell, organize, and manage events down to the smallest detail. The speed of access that meetings and events teams have to the latest inventory and rates is fundamental to their success. Delphi connects the dots, enabling significantly faster sales response times with more accurate results. The solution also enables the automation of routine tasks and follow-up. As a result, productivity is improved, allowing staff to focus on building relationships and offering tailored service to close more high-value deals.

In addition, Delphi’s cloud-native architecture allows real-time tracking of meeting and event details, keeping hotel staff and clients aligned on every element from the food to the furniture. Having comprehensive technology in place to deliver personalized group experiences helps reinforce premium brand reputation, elevate client satisfaction, and streamline operations.

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“We are thrilled to expand our long-term strategic partnership with Accor,” adds Peter Waters, Executive Vice President, Hotel IT Solutions, Hospitality, Amadeus. “Expanding our Delphi relationship is another example of how Amadeus is providing innovative technology to help Accor drive profitable demand and achieve operational excellence.”

About Amadeus

Amadeus makes the experience of travel better for everyone, everywhere by inspiring innovation, partnerships and responsibility to people, places and planet.

Our technology powers the travel and tourism industry. Inspiring more open ways of working. More connected ways of thinking, centered around the traveler. Our open platform connects the global travel and hospitality ecosystem. From startups to big industry players and governments too. Together, redesigning the travel of tomorrow.

We are working to make travel a force for social and environmental good. A collective responsibility to protect and improve the people and places we visit, ensuring travel continues to make positive contribution to our world.

We apply innovation to meet new needs, to solve real challenges. Our truly diverse global workforce, made up of 150 nationalities, is passionate about travel and technology.

We are an IBEX 35 company, listed on the Spanish Stock Exchange under AMS.MC. We have also been recognized by the Dow Jones Sustainability Index for the last 13 years.

Amadeus. It’s how travel works better.

To find out more about Amadeus, visit www.amadeus-hospitality.com.

Follow us on: Facebook, Twitter, LinkedIn, and Instagram.

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