There are leaders in the field of Hotel Revenue Management Software that dominate their fields to such an extent that they won’t mind my not mentioning them directly here. A simple, straightly worded Google search for ‘best hotel RMS software 2022’ will land you with a list of the usual suspects.
Better again – check out my article about Hotel Revenue Management Softwares. It’s a top-to-bottom explainer of everything it’s important to know when it comes to RMS software.
Each of these are useful in their own unique ways as well as a lot of the same ways. They are each of them sophisticated data miners which provide graphs and spreadsheets which can help inform pricing strategies to the trained eye.
The main difference between the biggest ones usually comes down to ease of use and what they base their suggestions on. Most have an option whereby you can make it as easy or as complicated as you like by switching between dashboards. The reasoning behind this is to many users – untrained in the specifics of Hotel Revenue Management – many of the the options proffered in the full, uncensored dashboards are highly technical and will likely remain unused.
This is not at all to say they are not worth looking into and learning about, just that a typical hotel manager or owner’s life is busy enough without taking the time to re-educate oneself on the reading of PMS data.
These softwares are designed for professional use, by which I mean people whose entire day is dedicated to reading data and forecasting pricing strategies. Many of the industry leaders change their prices two to three times per day and most of the products are designed around this principle.
You should know however that the more expensive, complex softwares I’ve referred to are just so because they’re designed for big players whose game plans include multiple properties, rooms in the hundreds if not thousands and projections further into the future than even Nostrodamus dare predict.
For those of you reading this and not in that game what you ought to be seeking out is a price recommendation tool. Most leading RMS brands sell this separately and with good reason. PRTs are designed for simplicity and autonomy, which is a luxury that those not responsible for thousands of rooms over years at a time are afforded and should take advantage of.
You – not a revenue manager nor a spreadsheet nor a future data chart – are in charge of your property and your pricing strategy. PRTs suggest prices based on available data but you are the one who pulls the trigger.
This is exactly the reason we came up with Amenitiz PriceAdvisor. Our clientele is typically of fifty rooms or less and crucially – independent. Our motto is empowering independent hoteliers and that’s exactly what we set out to do with Amenitiz PriceAdvisor. It’s easy to use, connects snugly into the Amenitiz PMS so no further connections are required and adapts itself to your property on your terms.
Book a free demo with Amenitiz today and get yourself up to speed on the leaps forward being made in the RMS world for Independent Hoteliers.
Before setting that cart up though there are some more basic Revenue Management Strategies that you’ll need to familiarise yourself with if you want your PRT to work for you in a way that contends with your environment and empowers what’s unique about your property and clientele.
Learn more on Hotel Revenue Management Softwares.
