On Dean Street, the site will be the brand’s 109th store in the UK and is expected to create 10 jobs.
Kaspa’s Desserts offers a variety of hot and cold desserts including gelatos, waffles, crepes, shakes, smoothies and sundaes.
The brand was founded by Azhar Rehman in 2012 in Croydon and has expanded by way of a franchise model.
It launched its first international site in 2018 in the Pakistani capital Islamabad.
“We’re thrilled to launch our flagship store in such a trendy and dynamic area as Soho, known for its incredible nightlife,” says Kaspa’s Desserts global franchise director Francesco Arcadio.
“At Kaspa’s Desserts, our mission is to create an unforgettable experience where friends and family can enjoy authentic desserts together, and we look forward to bringing this to the people of Soho.”
