The automation advantage
In recent years, independently owned “mom and pop” establishments have faced a dip in occupancy rates. Contrary to popular belief, this isn’t solely due to economic factors but rather a lack of automation, which has led to a decline in guest satisfaction.
More screens and front desk time mean fewer memorable moments for guests. According to a study by Skift, 73% of travelers are more likely to choose hotels offering self-service technology to minimize contact with staff and other guests. This statistic underscores the growing demand for automation in the hospitality industry.
Why automation matters
Automation isn’t just a trend; it’s a necessity. Guests today expect a seamless, personalized experience from the moment they book their stay to the time they check out. Here are some specific examples of how automation can transform small inns and B&Bs:
- Contactless check-in and check-out: implementing mobile check-in and check-out options can significantly reduce wait times and enhance the guest experience. Mews offers a robust, user-friendly hospitality ecosystem that supports these features, allowing guests to manage their stay effortlessly.
- Personalized guest communication: automated messaging systems can send personalized messages to guests, reminding them of check-in times, special offers and local attractions. This not only improves communication but also makes guests feel valued and cared for.
- Smart room controls: in-room tablets or mobile apps that allow guests to control room temperature, lighting and entertainment systems can elevate the guest experience. According to Skift, 65% of travelers want the tech in their hotel to be cooler than the tech in their homes.
- Automated housekeeping: using IoT sensors and mobile apps to monitor room occupancy and cleanliness can streamline housekeeping operations, ensuring rooms are cleaned promptly and efficiently.
Mews: the hospitality ecosystem
Mews stands out as a comprehensive solution for small hotels looking to automate their operations. With its user-friendly interface and powerful features, Mews helps independent establishments modernize their guest experience. Here’s why Mews is the go-to choice for thousands of independent hoteliers across the US and around the world:
- Seamless integration: Mews integrates with various third-party applications, making it easy to adapt and customize according to specific needs.
- Enhanced guest experience: from automated check-ins to personalized guest communication, Mews ensures that every guest interaction is smooth and memorable.
- Operational efficiency: by automating routine tasks, Mews allows staff to focus on delivering exceptional service, thereby improving overall efficiency.
Act now to stay ahead
With the budget season upon us, there’s no better time to invest in automation. The hospitality industry is rapidly evolving, and those who fail to adapt risk being left behind. According to a report by Hotel Technology News, 78% of hoteliers plan to increase their investment in hotel technology over the next three years. This statistic highlights the urgency for small inns and B&Bs to act now and stay ahead of the curve.
Conclusion
Leveraging guest automation is not just about keeping up with trends; it’s about enhancing the guest experience and staying competitive in a rapidly changing industry. And remember, automation doesn’t take away from your unique brand of hospitality; it enhances it. By giving guests the choice of a self-serve journey, you free up huge amounts of staff time to better curate these experiences, and provide better service for those who still desire a more traditional hotel experience.
By adopting solutions like Mews, small hotels, inns, boutiques, and bed and breakfasts can ensure they meet the expectations of the modern traveler. And there’s no better time than the present to take the leap forward and begin your property’s transformation.
Want to know more about the ins and outs of changing PMS, including the 10 must-ask questions and the best time to change? Check out The Hotelier’s Guide to Changing PMS.
