Bedsonline, part of the HBX Group, has unveiled Bedsonline Rewards, its new loyalty programme designed to reward and recognise the hard work of travel agents around the world.
This new reward programme, which will substitute the prior Star Rewards programme in some markets, will integrate seamlessly with Bedsonline’s existing booking engine.
It will allow agents to earn points for any of their purchases on accommodation, experiences or other products.
It’s built on a tier-based structure, starting at Bronze level. Agents new to the programme will be awarded a 2,000-point welcome bonus.
As agents earn more points through each booking, they can move up to higher tiers, each offering more valuable rewards. The higher the tier, the greater the benefits agents receive.
The platform also provides regular updates to keep agents informed of their progress and new opportunities to earn more points.
There is a range of rewards designed to appeal to different preferences and needs.
Agents can redeem Amazon vouchers or other gift vouchers depending on the market, too or they can also opt for Bedsonline vouchers for future bookings, allowing them to reinvest their rewards directly back into their business.
Bertrand Sava, managing director of Bedsonline, said: “We are delighted to launch Bedsonline Rewards as a way of thanking our agents for their dedication and support.
“This programme has been created to be flexible and accessible, providing agents with a range of valuable incentives that they can enjoy both personally and professionally.”
The implementation of the new loyalty programme will be carried out in phases, with the first markets being US, Canada, Puerto Rico and Virgin Islands.
Europe’s rollout will follow in the “near future”.