The rise of sleep-enhancing products in the Consumer Packaged Goods (CPG) industry has led to a surge in demand for natural alternatives. The global sleep aids market size was valued at $59,815.10 million in 2020 and is projected to reach $111,920.10 million by 2030, with a CAGR of 6.9% from 2021 to 2030. This whitepaper delves into the burgeoning market of sleep-enhancing CPGs, exploring the sector’s current landscape, innovative product lines, regulatory considerations, sustainability commitments, and future trajectories in personalized solutions.