With a goal to increase its global portfolio with 35 new hotels worldwide by the end of 2028, Hyatt Centric is introducing new properties that provide a base for exploration in key destinations around the world.
Expanding presence across Europe
Europe remains a central focus for Hyatt Centric’s development. Several new openings are set to redefine urban stays across the continent:
- Hyatt Centric Reims (expected to open in 2025): Located near the Notre Dame Cathedral, this property will offer canal views and three French restaurants, embracing the rich cultural heritage of the Champagne region.
- Hyatt Centric Altstadt Hamburg (expected to open in 2026): As the first Hyatt Centric hotel in Germany, it will be situated on Moenckebergstrasse. Moreover, a panoramic rooftop restaurant and bar will provide city views.
- Hyatt Centric Reykjavik (expected to open in 2026): Marking the brand’s debut in Iceland, this centrally located hotel will feature a rooftop bar overlooking the capital, providing a base for exploring Reykjavik’s culture and nature.
- Hyatt Centric Malta (recently opened): The first Hyatt Centric in Malta brings locally inspired design to this Mediterranean destination.
“As part of our strategic brand realignment and bringing more focused expertise and support to five distinct brand portfolios, the Hyatt Centric brand serves as a fantastic addition to our Classics Portfolio, a group of captivating brands offering timeless style and unrivaled care in the world’s most-traveled places,” “The brand’s recent growth, including openings and planned developments, meets the rising demand from guests and members, especially Millennial and Gen Z travelers, for more contemporary accommodations with playful details, sophisticated furnishings and socially connected spaces.” – Emily Wright, Vice President, Global Brand Leader for Hyatt’s Classics & Essentials Portfolios.
Strategic growth beyond Europe
While Europe plays a key role in Hyatt Centric’s expansion, the brand is also establishing a strong presence in other regions:
Middle East
Hyatt Centric Madinah KEC (expected to open in 2028) is set to mark the debut of the Hyatt Centric brand in the Kingdom of Saudi Arabia. The hotel will feature 130 rooms and suites with art and styling elements that celebrate the city’s character.
Americas:
- Hyatt Centric Chicago O’Hare (anticipated to reopen in 2025 in 2025)
- Hyatt Centric Isla Verde San Juan (anticipated to open in 2025)
- Hyatt Centric Queretaro (anticipated to open in 2025)
- Hyatt Centric Cincinnati (anticipated to open in 2026)
- Hyatt Centric Victoria – Old Town (anticipated to open in 2026)
- Hyatt Centric Winnipeg Downtown (anticipated to open in 2026)
Asia Pacific
- Hyatt Centric Bengaluru Airport (expected to open in 2026)
- Hyatt Centric Electronic City Bangalore (expected to open in 2026)
- Hyatt Centric East Taipei (expected to open in 2026)
- Hyatt Centric Shanghai Jinqiao (expected to open in 2026)
- Hyatt Centric TODTOWN Shanghai (expected to open in 2026)
- Hyatt Centric Tianxin Changsha (expected to open in 2026)
- Hyatt Centric Vrindavan (expected to open in 2026)
- Hyatt Centric The Ring Chengdu (expected to open in 2025)
- Hyatt Centric Sapporo (expected to open in 2026)
Global expansion
The brand will continue to grow in key regions including Asia Pacific, the Americas, and Europe. The Asia Pacific region is expected to see the most significant growth, with the brand’s footprint projected to increase by 75% in the coming years. These new properties will feature design elements and amenities that reflect the local culture and offer comforts for travelers.
Unique features of Hyatt Centric Hotels
Each Hyatt Centric property offers a distinctive experience, with design elements that reflect the character of the local area. For example, Hyatt Centric Cairo West, which opened in 2024, features art inspired by Egyptian culture, while Hyatt Centric City Centre Kuala Lumpur incorporates elements related to the city’s tin-mining history.
The brand’s hotels also offer social spaces, such as rooftop bars and restaurants, where guests can experience local flavors and connect with fellow travelers. These spaces are designed to facilitate interactions and enhance the guest experience.
