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STAAH boosts Indonesian resort’s direct bookings by 50%

  • Nashi Dasgupta
  • 4 March 2025
  • 3 minute read
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This article was written by Staah. Click here to read the original article

Manual work and data errors are a thing of the past as STAAH helps Grand Sunshine Resort streamline distribution and bookings.


Strategically located, Grand Sunshine Resort & Convention serves as an ideal starting point to explore the natural beauty of South Bandung, Indonesia. The luxury four-star hotel combines modern and sophisticated amenities with a traditional touch of the Java culture

Grand Sunshine is located just minutes from the Soroja toll gate and close to various popular tourist destinations. The hotel attracts both leisure and business travellers with facilities including a swimming pool, aviary, fun bike, indoor playground, spa, sauna, steam, meeting rooms and an on-site restaurant.

grand sunshine 2STAAH boosts Indonesian resort’s direct bookings by 50% 116″>Manual rate updates time consuming and error-ridden

Before STAAH, Grand Sunshine Resort had significant day-to-day challenges in managing room rates, availability and guest reviews. A typically day before STAAH involved making manual reservation updates (name/ date/ rate etc), opening and closing allotment for every online travel agents (OTA), checking guest reviews on the extranet and checking shopping rates manually.

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Not only was this time-consuming, but it also increased the risk of errors and inconsistencies across booking platforms. The consequences of this can include double-bookings and guest frustration, leading to a loss of revenue and reputation.

It was clear to the Grand Sunshine Resort team that they needed to find a better way of distributing and managing the property’s inventory. There was also an opportunity to expand online reach and get more direct bookings into their revenue potential.

grand sunshine 1STAAH boosts Indonesian resort’s direct bookings by 50% 117″>STAAH was affordable and easy-to-use

After comparing several systems, the team at Grand Sunshine chose STAAH to provide a channel management solution. When STAAH demonstrated its suite of products, it was clear to the team that they needed to deploy the comprehensive solution to truly unlock the hotel’s full revenue potential.

Along with STAAH Channel Manager, Grand Sunshine also deployed STAAH Max Booking Engine on its website alongside WatchMyRate that displays competitor room rates for comparable offering to users on the website, helping improve conversion rates. STAAH’s Get Google is another key feature to take direct bookings to the next level through increased exposure via

According to the Grand Sunshine team, STAAH stood out for several reasons. The system’s user-friendly interface and comprehensive features made managing channels easier and more efficient. The dashboard’s clear layout simplified tasks, and STAAH’s extensive channel connectivity was unparalleled. The team also appreciate the

Similar principles of ease-of-use are available in the booking engine widget – a three-step, mobile-friendly booking process for a guest. Combined with dynamic pricing, pooled inventory and other smart revenue management features, the direct booking capability with STAAH is best-in-its-class.

Both the STAAH booking engine and channel manager integrated to Grand Sunshine’s property management system (PMS), making the experience seamless for business users and guests.

Among the many positives of STAAH are its affordability and customer service. From set-up to after sales support you can count on STAAH customer service team to take a partnered approach towards the success of your business with quick responses to system issues and proactively reaching out for enhancements to improve performance.

grand sunshine 3STAAH boosts Indonesian resort’s direct bookings by 50% 118″>The results speak for themselves

Since implementing STAAH, Grand Sunshine has seen significant positive outcomes with direct bookings up 50% compared to last year. In addition to direct bookings, STAAH has streamlined Grand Sunshine’s channel management process and enhanced operational efficiency.

Thank you Grand Sunshine for sharing your success with STAAH. We look forward to a continued partnered approach in your business through advanced distribution, booking and revenue management capabilities.

grand sunshine 4STAAH boosts Indonesian resort’s direct bookings by 50% 119″>


STAAH SwiftBookSTAAH boosts Indonesian resort’s direct bookings by 50% 120″>

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