New SiteMinder data shows a 16.8% rise in Easter hotel bookings, with Spain and Portugal leading the way, longer lead times, and a notable shift toward international stays
Apr 8, 2025
Hotel bookings for the 2025 Easter holiday have surged by 16.8% compared to the previous year, according to new SiteMinder data. This reflects a trend of travelers booking earlier and increasingly choosing international destinations, with the analysis covering the same properties across nine global markets.
Key takeaways
- Booking growth: Easter 2025 bookings are up 16.8% year-over-year; properties received an average of 3.35 more bookings.
- Top performers: Spain and Portugal lead with 6.75 and 4.75 additional bookings per property, respectively.
- ADR trends: Portugal (+13.7%) and Spain (~+8%) see strong Average Daily Rate (ADR) growth; Mexico (-11%), US (-3.41%), and UK (-2%) show declines.
- Early planning: Average booking lead time increased from 87 to 96 days (+9.63%), with Portugal at the longest (105 days); Italy saw the largest jump (+15.51%).
- Stay duration: Average stay length declined 3.43% globally; only Italy (+1.53%) and Australia (+1.46%) saw increases.
- International travel: All markets (except Australia) report more international bookings; Italy and France show the most notable increases.
- Outlook for May holiday: Germany leads May holiday booking growth (+14.4%); Portugal and Mexico also trending up. Booking lead times continue to lengthen, especially in Mexico and Italy.
Get the full report at SiteMinder
