Hotel management system for independent hotels, RoomRaccoon, is integrating its service with AI-powered guest communication platform, HiJiffy.
Aligned with RoomRaccoon’s mission to make you more, this partnership empowers independent properties to automate guest interactions, drive more direct bookings, and enhance the overall guest experience at scale through smart, centralised communication.
HiJiffy’s solution, already popular among boutique hotels across Europe, provides a centralised messaging platform that uses AI to automate up to 90% of guest interactions across multiple channels and more than 130 languages.
Through this integration, RoomRaccoon users can now connect with guests more effectively while saving time and increasing revenue.
“This partnership marks a step forward in redefining how hotels convert website traffic into loyal guests,” says Tiago Araújo, CEO of HiJiffy.
“By combining HiJiffy’s powerful conversational AI with RoomRaccoon’s booking engine, we’re not just streamlining the booking journey, we’re creating a smarter, faster, and more engaging way to drive direct revenue and elevate the guest experience.”
With the integration, HiJiffy’s AI assistant engages potential guests through live chat on hotel websites and social media, directing them to RoomRaccoon’s booking engine. The result: fewer drop-offs and a faster path to direct bookings.
The system also uses RoomRaccoon’s PMS data to trigger personalised messages before, during, and after the stay, offering upsells or collecting feedback without adding to staff workload.
“Independent hotels are under increasing pressure to do more with less,” says Tymen van Dyl, CEO and founder of RoomRaccoon. “By connecting our platform with HiJiffy, hoteliers can now automate up to 90% of guest communication across WhatsApp, Messenger, Instagram, and more, while also driving measurable increases in direct revenue.”
The integration with HiJiffy is part of RoomRaccoon’s broader strategy to expand its AI capabilities across the platform.
Alongside native AI features such as RaccoonRev Plus, RoomRaccoon is actively partnering with best-in-class AI providers to help hoteliers work smarter, personalise guest experiences, and grow their bottom line.
