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2025 SiteMinder Partner Awards Honour Behind-the-Scenes Leaders Powering Hotels Through Accelerating Change

  • Automatic
  • 5 November 2025
  • 3 minute read
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This article was written by Hospitality Net. Click here to read the original article

SiteMinder

SiteMinder, the world’s leading hotel guest acquisition and revenue platform, has unveiled the winners of the 2025 SiteMinder Partner Awards, presenting 12 awards to businesses across five continents that are transforming how hotels seize opportunities in an increasingly fast-moving landscape. From AI-powered guest services to significant revenue uplift, this year’s winners highlighted the growing importance of technology partners in helping hotels capture more demand.

Now in its fifth season, the awards have expanded to recognise more categories than ever, with the Expert Partner awards operating regionally for the first time across the Americas, ANZ, Asia and EMEA, and a new Reseller Partner of the Year category introduced.

“This year’s awards established a new baseline for innovation in hospitality technology,” says James Bishop, Vice President of Ecosystem and Strategic Partnerships at SiteMinder, who served as a judge alongside Ira Vouk, Founder of Hospitality 2.0 Consulting, and Howard Phung, Director of Technology at Salter Brothers Hotel Group. “What impressed me most was the shift from theoretical innovation to measurable impact. Our winners demonstrated concrete evidence of how their solutions help hotels capture new opportunities with unprecedented speed. The level of innovation we’re seeing shows just how far our industry has come—and these partners are leading the way.”

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The 2025 SiteMinder Partner Awards winners are:

Performance Awards

  • Expert Partner of the Year (AMERS) – Hotel Solutions, Colombia
  • Expert Partner of the Year (ANZ) – RevenYou, Australia
  • Expert Partner of the Year (ASIA) – Infinite Hospitality Group, Malaysia
  • Expert Partner of the Year (EMEA) – TrevPAR World, South Africa
  • PMS Partner of the Year – 3RPMS, Germany
  • App Partner of the Year – CheKin, Italy
  • Distribution Partner of the Year – Check24, Germany
  • Reseller Partner of the Year – Zonal Hotel Solutions, UK

Excellence Awards

  • Innovation Partner of the Year – Visito (USA), for developing AI that now handles 90% of guest enquiries instantly across all channels in 50+ languages.
  • Breakthrough Partner of the Year – Welcome Pickups (Greece), for expanding to 150 new destinations in a single year, now serving over three million travellers across 370 locations globally.
  • Hoteliers Choice Partner of the Year – rezcontrol (UK), for delivering exceptional customer support alongside a platform that continuously evolves based on hotelier feedback.
  • Revenue Partner of the Year – Golden Collection Hotels (Mexico), for achieving 30% portfolio-wide revenue growth through agile market response.

“Winning PMS Partner of the Year for the second time reinforces our commitment to delivering seamless technology solutions that empower hotels to operate more efficiently,” said Yvonne Köhler, Head of Sales at 3RPMS. “This recognition reflects the strength of our partnership with SiteMinder and our shared vision for the future of hotel operations.”

Commenting on the value of the awards program to the global hotel industry, 2025 judge and Director of Technology at Salter Brothers Hotel Group, Howard Phung, says, “The SiteMinder Partner Awards continue to be a vital platform for recognising the behind-the-scenes innovators driving our industry forward. It’s clear that transformative technologies like AI are becoming essential tools for success, and these awards spotlight the partners who are helping hotels become more agile and proactive in their approach.”

This year’s awards were open to all of SiteMinder’s 2,350 partners, marking the fifth year of recognising excellence across the hospitality technology ecosystem. They remain the only global recognition initiative of their kind, and form part of the SiteMinder Partner Program – the most extensive training and educational program for hotel advisors, hotel technology startups and property management system (PMS) vendors globally.

About SiteMinder

SiteMinder Limited (ASX:SDR) is the name behind SiteMinder, the world’s leading hotel guest acquisition and revenue platform, and Little Hotelier, the all-in-one property management system built to simplify operations and grow bookings for small accommodation providers. The global company is headquartered in Sydney with offices in Bangkok, Barcelona, Berlin, Dallas, Galway, London, Manila, Mexico City and Pune. Through its technology and the largest partner ecosystem in the global hotel industry, SiteMinder generates more than 130 million reservations worth over US$55 billion in revenue for its hotel customers each year. For more information, visit siteminder.com.

Zoë Lee
Senior Director of Corporate Communications
+61 2 9056 7415

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