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Branded Hotel’s Contactless Check-In: Who has the better technology?

  • Automatic
  • 13 November 2025
  • 2 minute read
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This article was written by Hospitality Net. Click here to read the original article

Branded Hotel’s Contactless Check-In: Who has the better technology? — Photo by Cogwheel Marketing & Analytics

Since we here at Cogwheel Marketing are all about sharing our knowledge with others, we did a little research on which brand between Hilton, Marriott, and IHG has the best contactless opportunities for guests.

All three of the major brands offer some form of digital check-in, one thing they do all have in common is you must be a rewards member. Easy, all you have to do is sign up. Now that eligibility is out of the way, let’s get to the nitty-gritty.

IHG App

  • Offers Mobile check in
    • Must be IHG Rewards Club ELITE member to have mobile check in.
    • Can request early arrival and a text will be sent when your room is ready.

Join IHG Rewards Club here

Marriott Bon Voy App

  • Offers Mobile check in and mobile key
    • Mobile Check In – Check in from anywhere and you will receive a notification when room is ready.
      • Can opt-out of housekeeping during your stay when checking in (free bonus points with this option)
      • Gives you quick info about hotel amenities, local dining, transportation and attractions.
    • Mobile Key- for unlocking rooms, parking garages, fitness center, lounge, pool, and other areas around the hotel.
      • Has a Siri shortcut for IOS12 and up (she will open the door)
  • Mobile requests- Gives a list of amenities to choose from

Create a Marriott BonVoy Account here

Don’t Fence Me In
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Don’t Fence Me In

Hilton Honors App

  • Offers Mobile Check-in and Mobile Key
    • Check-in up to 24 hours before check-in time next day
    • Choose your room of choice before arriving from a digital floor plan.
    • Purchase room upgrades if available and request specific amenities that will be delivered to your room before arrival.
  • Digital Key- unlock your room, parking garage, fitness center, lounge, pool and other public areas around the hotel from your app.

Create a Hilton Honors account here

Marriott and Hilton both offer digital key, but keep in mind this technology is still fairly new technology and not rolled out to every hotel quite yet. When booking from your Marriott BonVoy app or Hilton Honors app, you can see which hotels have digital/mobile key under the list of amenities.

About Cogwheel Marketing

Cogwheel Marketing™️ is a full service digital marketing agency specializing in branded hotels, first leveraging brand systems then coupling that with supplemental strategies to maximize total online presence. Their reporting and business intelligence tool, Cogwheel Analytics, aggregates data from multiple sources to allow companies to identify trends and opportunities in their online presence. Our defined processes ensure the best positioning for your hotel against the competitive set and against other hotels of the same brand. Let us work with your sales and revenue management teams to identify and close the gaps and target your ideal guests.

View source

CRM & LoyaltyDigital Marketing
Holly  Hollingsworth
Cogwheel Marketing & Analytics

Please click here to access the full original article.

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