The Logis Hôtels Group, a historic player in independent hospitality, experienced a contraction in its portfolio in 2024, in line with market trends. Despite this decline, revenue continued to grow, driven by better utilization of digital tools and a shift toward higher-end offerings. In this interview, Karim Soleilhavoup, CEO of the group, discusses the sector’s transformations, the evolution of distribution mix, and the new performance drivers put in place to support hoteliers in an uncertain economic context.
Hospitality ON: Logis Hôtels presents itself as a leader in its market. What are the foundations of this leadership? Karim Soleilhavoup: We can measure it on several levels: the number of hotels and rooms, the size of our loyalty program, and even customer satisfaction. We revamped our loyalty…
