Travelers avoid hidden fees, travel stress, and booking frustration with expert guidance
Feb 27, 2025
As online booking becomes more mainstream, many travelers are bypassing travel agents. But they may be missing out on exclusive perks, discounts and expert assistance that online platforms can’t provide. As the online travel industry continues to grow – expected to reach $1.19 trillion by 2029 – frustrations with hidden fees, complicated bookings, and unexpected travel disruptions highlight the enduring value of travel agents.
Key takeaways
- Online booking growth & challenges: The online travel market is growing, but hidden fees, misleading pricing and frustrating booking experiences are causing dissatisfaction among travelers;
- Consumer frustrations: Many travelers struggle with flight disruptions, the complexity of self-booking, and data security concerns;
- The value of travel agents: Agents simplify planning, provide price transparency, secure exclusive deals, and handle travel disruptions so clients can enjoy a stress-free vacation;
- Beyond cost savings: While some assume agents add costs, they often save travelers money through insider discounts and efficient trip management;
- Know what to expect: Travelers should clarify an agent’s services, fees and cancellation policies to avoid misunderstandings.
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