New integrations with Booking.com, OpenTable, and TripAdvisor turn Copilot into a smart concierge for everyday life
Apr 7, 2025
At its 50th anniversary event, Microsoft introduced a more powerful and personalized version of its Copilot AI, emphasizing real-world usefulness by integrating with popular services like OpenTable, Booking.com, and TripAdvisor. The upgraded assistant can now help users plan trips, book hotels and restaurant tables, and offer recommendations tailored to their preferencesโsignaling Microsoftโs push to turn Copilot into a true digital concierge and leaving competitors like Apple trailing behind.
Key takeaways
- Travel and dining integration: Copilotโs new *Actions* feature allows it to interact directly with services like Booking.com and OpenTable to make restaurant reservations, book hotels, and manage travel plans – all through simple chat prompts.
- TripAdvisor and beyond: Integration with platforms like TripAdvisor means Copilot can suggest activities, restaurants, or points of interest based on your tastes and previous behavior.
- Personalized recommendations: Copilot can remember user preferences (e.g. favorite cuisines or destinations) to tailor suggestions and travel plans – users remain in control and can opt in or out.
- Visual search for travelers: With *Copilot Vision*, users can point their phone camera at landmarks, menus, or scenes while traveling to get instant information, reviews, or translations.
- Agentic AI in action: Microsoft is betting on Copilot becoming a proactive digital agent that goes beyond chat – handling bookings, offering trip planning, and simplifying everyday tasks in real time.
- Privacy first: Copilotโs new memory features are fully user-controlled, addressing past concerns by making personal data collection opt-in only.
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