Groups360, a provider of hotel booking and attendee management solutions for the group travel and meeting/event market, today announced the first deployment of GroupSync Connect, a powerful new solution that enables direct access to GroupSync’s hotel marketplace from within third-party event management platforms. This launch represents a key milestone in expanding the reach of GroupSync’s real-time group hotel booking capabilities and establishes a new standard for seamless integration in the meetings and events industry.
Canapii, an award-winning event management platform serving global clients across virtual, hybrid and in-person events, has become the first to integrate GroupSync Connect. Known for its agile approach and end-to-end event solutions, Canapii adopted the integration to provide its users with seamless access to real-time hotel sourcing and booking directly within the platform, enhancing both planner efficiency and attendee experience.
Simplifying Group Booking from Start to Finish
GroupSync, the flagship group booking platform from Groups360, provides event professionals with unmatched access to real-time hotel rates, inventory and direct group booking capabilities. With the introduction of GroupSync Connect, these features can now be embedded directly into other event platforms, removing the need for external tools or time-consuming RFPs.
“GroupSync Connect bridges the gap between event planning and hotel booking,” said Kemp Gallineau, CEO of Groups360. “By placing our robust hotel sourcing capabilities directly within partner platforms, we’re helping planners book smarter and faster—without disrupting their existing workflows.”
Canapii Leads as First Integrator of GroupSync Connect
While several large-scale event platforms are preparing to roll out GroupSync Connect, Canapii is the first to bring the integration live, demonstrating how nimble platforms can move quickly to provide immediate value to users. Canapii’s customers will now benefit from streamlined access to thousands of hotel properties globally, with real-time visibility into group rates and availability.
“Coming from an event management background, we know the pressure of budgets and venue hunting first-hand,” said Gemma Edwards, Co-Founder & VP Product & People at Canapii. “Canapii empowers organizers to innovate, digitalize and streamline their end-to-end event management, and we’re thrilled to introduce an earlier, high-value touchpoint in the planning journey. Our shared commitment to fast-paced innovation with Groups360 made this integration a natural fit. This is just the beginning of what’s to come.”
Laying theFoundation for Scalable Access
This deployment is the first step in a broader rollout of GroupSync Connect across the event tech ecosystem. By embedding GroupSync into the tools planners already use, Groups360 aims to expand the accessibility of instant group booking and transform the traditional hotel sourcing model.
“Whether it’s a Fortune 500 conference or an internal corporate meeting, event organizers deserve faster and more transparent solutions,” added Gallineau. “GroupSyncConnect is the technology that makes that possible.”
