HT’s Editor-in-Chief Robert Firpo-Cappiello started the webinar by asking, Why is Coca-Cola so deeply invested in restaurant tech?
Josh Gurley, Coca-Cola’s digital lead, responded, “To be our restaurant partners’ best business partner at every step of their journey. Digital and technology just can’t be ignored today…We have to be best in class at everything that they’re thinking about, the decisions that will drive the future of their business.”
Here’s what you’ll learn in the on-demand session:
$1.4 Billion in Missed Revenue
Research shows U.S. restaurants are leaving serious money on the table. Gurley shared what is lacking from these restaurants’ digital menus.
With a few smart changes operators are seeing 10-point lifts.
Digital Matters Today & Tomorrow
Today, two-thirds of Americans order meals digitally every week. By 2035, that could jump to 50% of all restaurant transactions.
Nolan de Coster, SVP Partnerships and Corporate Development with Olo, shared how Olo and Coca-Cola are working together to help restaurants get ready now—with AI-powered tools, menu optimization, and operational insights that enhance guest experience and drive higher check averages.
With 88,000+ locations are powered by Olo and three out of four U.S. restaurants already serving Coca-Cola, the two are already putting their insights to work for brands like GoTo Foods, Dave’s Hot Chicken, and P.F. Chang’s. The results? Better order conversion, more beverage sales, and real sales growth.
“If I’m a restaurant operator, this is an AH-HA moment,” says HT’s Editor-in-Chief Robert Firpo-Cappiello. “You’re leaving money on the table if you’re not making beverages easy to buy.”
Watch the full webinar on demand now .
