10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • Posts
    • CSR and Sustainability
    • Events
    • Hotel Openings
    • Hotel Operations
    • Human Resources
    • Innovation
    • Market Trends
    • Marketing
    • Mergers & Acquisitions
    • Regulatory and Legal Affairs
    • Revenue Management
  • 🎙️ Podcast
  • 👉 Sign-up
  • 🌎 Languages
    • 🇫🇷 French
    • 🇩🇪 German
    • 🇮🇹 Italian
    • 🇪🇸 Spain
  • 📰 Columns
  • About us
10 Minutes News for Hoteliers 10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • Posts
    • CSR and Sustainability
    • Events
    • Hotel Openings
    • Hotel Operations
    • Human Resources
    • Innovation
    • Market Trends
    • Marketing
    • Mergers & Acquisitions
    • Regulatory and Legal Affairs
    • Revenue Management
  • 🎙️ Podcast
  • 👉 Sign-up
  • 🌎 Languages
    • 🇫🇷 French
    • 🇩🇪 German
    • 🇮🇹 Italian
    • 🇪🇸 Spain
  • 📰 Columns
  • About us

Is Your Hotel Website Helping Guests with Disabilities in Their Bookings?

  • Automatic
  • 17 July 2025
  • 2 minute read
Total
0
Shares
0
0
0

This article was written by Hospitality Net. Click here to read the original article

Accessible tourism is emerging as one of the fastest-growing sectors within the travel industry. For a start, the segment size is huge. In 2023, World Health Organization indicated that across the world, there are 1.3 billion people who have some form of significant disability.

The financial value of this segment is substantial. In 2024, Open Doors Organization and The Harris Poll reported that U.S. persons with disabilities (PWDs) spent nearly US$50 billion on travel. As PWDs tend to go on trips with caregivers/ companions, their total economic contribution is estimated at over US$100 billion per year.

The Pre-Stay Challenge

Yet, despite the size and monetary value, this segment remains under-served. PWDs continue to face challenges in hotel rooms and other facilities. In fact, the difficulty begins even in the pre-stay stage.

PWDs are willing to pay for accessible accommodations. However, many hotels do not provide and promote accessibility-related information effectively.

Interviews with six PWDs in Singapore revealed that even if there is information, it lacks comprehensiveness. Thus, before finalising their booking decision, they have to call every hotel (that they are keen on) to seek clarification. For example, whether the property can accede to special requests such as increasing the brightness of corridor lights for guests with visual impairment.

CXP for Hotels: Buyer’s Guide for Features and Evaluation
Trending
CXP for Hotels: Buyer’s Guide for Features and Evaluation

Besides the lack of adequate information, there is the issue of accuracy. One incident that was recounted was this: It’s indicated on the website that there is braille on the (elevator) buttons … but when we arrived at the hotel, there’s no braille.

To further investigate this phenomenon, a content analysis of 10 hotel websites was carried out. The hotels were the top 10 in Singapore, based on the listing in TripAdvisor during the research fieldwork period in 2024.

Each hotel’s website was examined to determine if it provides information on accessibility. The analysis covered home page, rooms page, facilities page, FAQ, and others. The hotels were coded as H1 to H10. The results are shown in the table below:

Availability of Information about Accessibility in Websites — Source: Singapore Institute of Technology (SIT)Availability of Information about Accessibility in Websites — Source: Singapore Institute of Technology (SIT)
Availability of Information about Accessibility in Websites
— Source: Singapore Institute of Technology (SIT)

Summary of Results

  • None of the 10 hotels has a dedicated page on accessibility.
  • H9 does not provide any accessibility-related information at all.
  • H5 displays some details on its home page; H4 lists wheelchair-accessible rooms in its rooms page.
  • Three establishments (H1, H3 and H10) confine the information to a chatbot or “hotel policy” page.
  • For H6, H7 and H8 that indicate accessible provisions on their facilities pages, there are limited and vague phrases such as “toilet with grab rails”. Only H7 clearly states the widths of its bedroom and washroom doors.

Gentle Reminder

It was established that PWDs often depend on online information in the decision-making of their bookings. Perhaps hotel personnel can visit their own website to see if they are able to locate and gather enough useful accessibility-related information.

Lee-Keng Ng
Associate Professor at Singapore Institute of Technology (SIT)
Singapore Institute of Technology (SIT)

Please click here to access the full original article.

Total
0
Shares
Share 0
Tweet 0
Pin it 0
Related Topics
  • Hospitalitynet
You should like too
View Post
  • Categorizing...

“Nothing is smooth” in Corsica’s Mylos Hotel

  • Cajsa Carlson
  • 18 July 2025
View Post
  • Categorizing...

PhocusWire’s weekly travel tech news briefs: Fora, Amex GBT, Expedia Group and more…

  • By PhocusWire
  • 18 July 2025
View Post
  • Categorizing...

How Wyoming increased traveler interest ninefold through a TV campaign

  • By Morgan Hines
  • 18 July 2025
View Post
  • Categorizing...

Headwinds and tailwinds impacting the European rentals landscape

  • By Linda Fox
  • 18 July 2025
View Post
  • Categorizing...

Folio lands $14M to fuel growth

  • By Linda Fox
  • 18 July 2025
View Post
  • Categorizing...

Frenchospitality selects Eviivo to power…

  • Travel Weekly Group Ltd
  • 18 July 2025
View Post
  • Categorizing...

Saudia moves to orders with Amadeus Nevio

  • Travel Weekly Group Ltd
  • 18 July 2025
View Post
  • Categorizing...

Forge Holiday Group boosts its tech…

  • Travel Weekly Group Ltd
  • 18 July 2025
Sponsored Posts
  • The Future of Revenue Management Is Strategic Leadership – LodgIQ

    View Post
  • Influence Society Publishes Q2 Edition of Societies Quarterly for Visionary Hoteliers

    View Post
  • Case Study: Refinery Hotel Redefines Revenue Management with LodgIQ

    View Post
Last Posts
  • By 2040, 77% of the world's $15 trillion travel spending will happen without crossing a single border. | Beautiful Destinations
    • 18 July 2025
  • From scroll to suitcase: What inspires Europe’s new travelers
    • 18 July 2025
  • Tech Talk: International Hospitality Technology Hall of Fame Inductee Luis Segredo on Driving Innovation
    • 18 July 2025
  • Why CXPs Are Key to Unlocking Team Productivity in the Hospitality Industry
    • 18 July 2025
  • Hotel Rate Wars Aren’t Caused by All OTAs Equally, New Report Finds
    • 18 July 2025
Sponsors
  • The Future of Revenue Management Is Strategic Leadership – LodgIQ
  • Influence Society Publishes Q2 Edition of Societies Quarterly for Visionary Hoteliers
  • Case Study: Refinery Hotel Redefines Revenue Management with LodgIQ
Contact informations

contact@10minutes.news

Advertise with us
Contact Marjolaine to learn more: marjolaine@wearepragmatik.com
Press release
pr@10minutes.news
10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • Posts
  • 🎙️ Podcast
  • 👉 Sign-up
  • 🌎 Languages
  • 📰 Columns
  • About us
Discover the best of international hotel news. Categorized, and sign-up to the newsletter

Input your search keywords and press Enter.