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My comment on Jordan Hollander's post got deleted. ๐Ÿคจ That post is about a HotelTechReport + Booking dot com tool that "๐˜ญ๐˜ฐ๐˜ฐ๐˜ฌ๐˜ด ๐˜ข๐˜ต ๐˜บ๐˜ฐ๐˜ถ๐˜ณ ๐˜ต๐˜ฆ๐˜ค๐˜ฉ ๐˜ด๐˜ต๐˜ข๐˜ค๐˜ฌ, ๐˜ง๐˜ญ๐˜ข๐˜จ๐˜ด ๐˜ธ๐˜ฉ๐˜ข๐˜ตโ€™๐˜ดโ€ฆ | Jan Popovic | 13 comments

  • Jan Popovic
  • 18 September 2025
  • 1 minute read
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This article was written by a Hotel Marketing Flipboard. Click here to read the original article

image

My comment on Jordan Hollander’s post got deleted. ๐Ÿคจ

That post is about a HotelTechReport + Booking dot com tool that “๐˜ญ๐˜ฐ๐˜ฐ๐˜ฌ๐˜ด ๐˜ข๐˜ต ๐˜บ๐˜ฐ๐˜ถ๐˜ณ ๐˜ต๐˜ฆ๐˜ค๐˜ฉ ๐˜ด๐˜ต๐˜ข๐˜ค๐˜ฌ, ๐˜ง๐˜ญ๐˜ข๐˜จ๐˜ด ๐˜ธ๐˜ฉ๐˜ข๐˜ตโ€™๐˜ด ๐˜ฎ๐˜ช๐˜ด๐˜ด๐˜ช๐˜ฏ๐˜จ, ๐˜ธ๐˜ฉ๐˜ข๐˜ต ๐˜ฅ๐˜ฐ๐˜ฆ๐˜ด๐˜ฏโ€™๐˜ต ๐˜ง๐˜ช๐˜ต, ๐˜ข๐˜ฏ๐˜ฅ ๐˜ธ๐˜ฉ๐˜ฆ๐˜ณ๐˜ฆ ๐˜ต๐˜ฉ๐˜ฆ ๐˜ฃ๐˜ช๐˜จ๐˜จ๐˜ฆ๐˜ด๐˜ต ๐˜ณ๐˜ฆ๐˜ท๐˜ฆ๐˜ฏ๐˜ถ๐˜ฆ ๐˜ข๐˜ฏ๐˜ฅ ๐˜ฆ๐˜ง๐˜ง๐˜ช๐˜ค๐˜ช๐˜ฆ๐˜ฏ๐˜ค๐˜บ ๐˜จ๐˜ข๐˜ฑ๐˜ด ๐˜ข๐˜ณ๐˜ฆ.”

Hoteliers, I’d like to share some experience with you informed by managing tech services end-to-end with budgets of up to $100M, incl. accountability for creating business value, design, procurement / development, implementation, and operations.

80% of tech projects fail due to:
a) Solving a well identified problem with the wrong tool set
b) Solving the wrong problem in the first place

To increase your odds of success, always start your tech procurement by analyzing your business challenges and their root causes. Never approach changes from the solution side.

A tool offering you technical solutions without knowing your business context, objectives and root causes of your constraints can only mean one thing: it’s authors don’t have your needs in mind; they just want to sell you stuff. They’re inviting you to a gamble with few lucky winners, most losers, and the platform profiting.

This is the approach I’d recommend (optimized for creating value for hotel owners & operators): https://lnkd.in/dA4QGEcF

The Palace Madrid joins The Luxury Collection after restoration
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The Palace Madrid joins The Luxury Collection after restoration

The original post: https://lnkd.in/dBhVP8mx

I welcome your comments, including critical ones (for as long as constructive). ๐Ÿ™

Please click here to access the full original article.

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