
Overview
For the past two years, everyone has been following ChatGPT’s meteoric rise. Headlines have made bold claims about its growth, with some wild predictions on how many people use it and how large it has become. But speculation isn’t enough – enterprises need grounded benchmarks.
Back in early 2025, our team at seoClarity published the first analysis of ChatGPT vs. Google search volume. In that post, we built a model based on limited public disclosures to estimate how many “search-like” activities were happening on ChatGPT compared to Google.
Our best estimate at the time was ~1.2–1.4 billion search-like tasks per day, or roughly 9% of Google’s daily searches.
Now, with new independent research available, we’ve revisited that model, tested our earlier assumptions, and refined the numbers further.