Innovation

📈 The Data Appeal Company has launched a revolutionary management tool for Destination Management Organisations (DMOs), tourism boards, and travel authorities, addressing the challenge of processing vast tourism data. It integrates geo-referenced, behavioral, and sentiment indicators and is supported by hundreds of datasets. Unlike generic AI solutions, it delivers context-specific insights and actionable recommendations, enabling faster and smarter decisions. The tool simplifies operations by replacing multiple dashboards, empowering teams to focus on strategic decisions.

💸 Verified My Booking Rewards agents will access MyAgentRates.com in early 2026, an exclusive B2B platform for FAM trips at discounted rates. Targeting UK and Ireland agents, it extends MyBookingRewards.com, connecting 150,000 agents with suppliers. Preferred partners include Royalton Hotels & Resorts and Temptation Resorts. The platform offers API connectivity for real-time bookings. In the past year, MBR generated $1.3 billion in supplier revenue and awarded $4 million in agent rewards.

🗺 Nov 21, 2025: Booking.com launches its largest-ever Black Friday promotion, offering discounts across six categories: accommodations, flights, car rentals, attractions, airport transfers, and cruises. With travel costs expected to rise in 2026, the campaign provides flexible options like free cancellation and book now, pay later. Emphasizing restorative travel, especially among Gen Z, and leveraging AI tools, the deals encourage early planning for trips through December 2026.

📰 November 20, 2025, Barcelona, Spain - Palacio Arriluce Hotel in Getxo near Bilbao adopts Shiji’s Daylight PMS for improved operations and guest experiences. Part of The Leading Hotels of the World, this luxury hotel embraces a cloud-based system to boost efficiency. Shiji, with over 5,000 employees and services to 91,000 hotels, delivers innovative hospitality technology globally. Palacio Arriluce, a historical palace since 1912, combines timeless elegance with cutting-edge solutions.

🚀 Google introduced Agentic AI for travel, offering a seamless booking experience while sparking discussions about AI's impact on OTAs and marketing. The September 2025 update by Seer Interactive revealed that Google's AI Overviews can cause CTRs to drop over 60%, although being cited inside boosts clicks significantly. Hotel lobbies are evolving into retail spaces, and a major Cloudflare outage exposed internet centralization issues. Meanwhile, Mandarin Oriental emphasizes human touch over technology in luxury hospitality.

📱 Bespoke Hotels partners with Canary Technologies to enhance guest experiences across 50+ UK properties. Guests can now communicate via SMS and WhatsApp, with real-time translation in over 100 languages. Features like mobile check-in, smart checkout, and dynamic upsells aim to personalize stays. Canary's AI-powered solutions streamline check-ins and boost guest satisfaction, combining innovation with personal hospitality. The rollout covers the majority of Bespoke's portfolio, enhancing guest interaction and operational efficiency.

📱 Bespoke Hotels has chosen Canary Technologies' mobile-first Guest Management System. This decision supports Bespoke Hotels' digital transformation and operational modernization. The goal is to streamline guest interactions, enhancing guest experiences.