Innovation

Lighthouse, the leading commercial platform for travel and hospitality, today announced Smart Distribution, an AI-powered feature that automatically optimizes pricing and distribution across booking channels for independent hotels.

Artificial intelligence is already transforming the way our industry operates, and its impact is only going to accelerate. The way travelers discover, evaluate, and book hotels is being rewritten in real time, and operators like us need to adapt quickly to stay relevant.

The Pacific Asia Travel Association (PATA) today announced a new preferred partnership with Adara, a RateGain Company (also known as Adara), a leading data exchange platform providing ethically sourced traveller data.

Influence Society, the digital marketing agency known for its expertise in hospitality branding, has been selected by MJ Holidays, a fast-growing luxury hospitality group from Mauritius, to build its international brand platform and campaign strategy. With plans to expand its presence in Mauritius, MJ Holidays chose Influence Society to support its next phase of development in positioning the group for increased global visibility and high-end market appeal.

Anna is planning a business trip to Tokyo. Eager to get the best recs for the city, she whips out her smartphone and finds a hotel touting everything she wants. She books her stay within minutes. Her dream stay wishlist was made possible by AI — and behind that magic is guest segmentation. Large Language Models (LLMs) and other AI tools can now segment data (like intent, behaviors, or loyalty preferences) and instantly spin up personalized recommendations that feel one-to-one, not one-to-many.

Lore Group, the global hospitality group based in London, proudly announces that Sea Containers London and Pulitzer Amsterdam have enabled room key in Apple Wallet for their guests. This initiative allows guests to simply tap their iPhone or Apple Watch to unlock their room, as well as locations throughout the hotel property such as entrances, communal areas and elevators within the hotels.

BERLIN, Germany, September 23, 2025 – Shiji, the global hospitality technology leader, announced today that GenoHotels, a distinguished group of superior business-focused hotels near Cologne and Kassel, has selected Daylight PMS to modernize operations and deliver a more connected, guest-focused experience. GenoHotels will implement the cloud-based platform in two locations, with the first go-live in October and the second in November 2025. The decision reflects the group’s commitment to combining state-of-the-art facilities with a futureproof, secure, and flexible technology ecosystem that integrates seamlessly with their existing IT infrastructure.

Built on the Model Context Protocol (MCP), Apaleo’s new MCP server makes agentic AI more practical in hospitality by giving AI agents a standardised way to interact with hospitality systems.…

😳First I am seeing this: OpenAI #ChatGPT #ecommerce is apparently here. ▶️ My prompt was, [“Give me a list of 4 cereals widely available in the US that you’d consider…

Why does an online check-in feel like tax season? Land in Miami at 10:30pm. Dragging bags, one hand on the phone. Six screens to complete “online check-in.” Name. Address. Credit…