Innovation

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  • 6 min

Vine to Mind 2025: Where Data and Wine Form the Perfect Blend

Organized by EHL Hospitality Business School and the Harvard Data Science Initiative, the second iteration of the Vine to Mind conference took place on EHL’s iconic Lausanne campus in June 2025. Discussions centered on the role that data science plays in the wine industry. Drawing participants from over 20 countries, the conference featured presentations rooted in academics, data science and in-the-vineyards insights. The conference put forward a clear and informed message: the evolution of the wine industry now depends as much on advances in data science as on traditional expertise in viticulture, winemaking, and business.
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Swiss Beer Inspires Innovation in Traditional Industries

For centuries, industries such as beer, wine and whiskey have been built on foundations of heritage and craftsmanship. Over time, these products have become precious, cultural artifacts, deeply tied to regional identity. The botti used for ageing Barolo wine in Piedmont, the ancient recipes used to produce beer in Germany, or the oak used for aging whiskey all carry symbolic meaning beyond their technical purpose. Entrepreneurs entering these fields quickly learn that innovation often means challenging industry traditions that entire regions have held sacred for generations. The price of novelty can be high: reputational risk, resistance from loyal consumers, even rejection from local communities who see innovation as an attack on authenticity. Inspired by research on the Swiss beer industry, this article proposes strategic ways of weaving centuries of tradition into new interpretations.
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  • 2 min

Cvent and BeCause Integration Brings Sustainability Data to the Forefront for Event Planners and Hoteliers

Cvent, a market-leading meetings, events, and hospitality technology provider, and BeCause, the sustainability data hub for the travel and tourism industry, have announced an integration to enhance how hotels present sustainability information on the Cvent Supplier Network (CSN), one of the world’s largest venue-sourcing platforms. The integration allows hotels to automatically integrate verified sustainability information from BeCause’s live data hub – the largest database of verified hotel sustainability data in the industry containing more than 2 million data points across 10,000 metrics - into their CSN profiles, addressing the growing demand from event planners for easily accessible sustainability data when sourcing and booking venues. More than 12,000 hotels and venues are already sharing sustainability data and publishing it on CSN through this integration.
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  • 3 min

American Liberty Hospitality expands partnership with Shiji, rolling out Infrasys POS Move solution across seven properties

Shiji, the global hospitality technology leader, today announced that American Liberty Hospitality (ALH) has expanded its use of Infrasys POS, Stellaris Digital Dine, and Infrasys POS Move (iOS mobility solution) to seven of its properties, marking a significant milestone in the group’s digital transformation journey. The rollout includes the group’s newest acquisition, the Hilton Houston Westchase, a 275+ room property in Houston, Texas, which went live earlier this year and implemented Infrasys POS Move to further enhance mobility in its F&B operations.
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