10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • Posts
    • CSR and Sustainability
    • Events
    • Hotel Openings
    • Hotel Operations
    • Human Resources
    • Innovation
    • Market Trends
    • Marketing
    • Mergers & Acquisitions
    • Regulatory and Legal Affairs
    • Revenue Management
  • 🎙️ Podcast
  • 👉 Sign-up
  • 🌎 Languages
    • 🇫🇷 French
    • 🇩🇪 German
    • 🇮🇹 Italian
    • 🇪🇸 Spain
  • 📰 Columns
  • About us
10 Minutes News for Hoteliers 10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • Posts
    • CSR and Sustainability
    • Events
    • Hotel Openings
    • Hotel Operations
    • Human Resources
    • Innovation
    • Market Trends
    • Marketing
    • Mergers & Acquisitions
    • Regulatory and Legal Affairs
    • Revenue Management
  • 🎙️ Podcast
  • 👉 Sign-up
  • 🌎 Languages
    • 🇫🇷 French
    • 🇩🇪 German
    • 🇮🇹 Italian
    • 🇪🇸 Spain
  • 📰 Columns
  • About us

Maximize Your Hotel Bookings with the Best OTAs in 2024

  • Tomi Ogundayo
  • 7 March 2023
  • 2 minute read
Total
0
Shares
0
0
0

This article was written by Amenitiz. Click here to read the original article

image

The term “OTA” is well known in the hotel industry, but in case you don’t know, this acronym means “Online Travel Agency”. The most popular one, probably, is booking.com. As I said, they are not a new technology, but an incredibly powerful tool to show your property to people all around the world, that are definitely potential guests. Depending on the OTA, customers can book hotels, accommodations, B&Bs, flights, rental cars, activities, and other travel services. 

So, this Hotel OTAs marriage is important for hoteliers because they allow hotels to reach a wider audience of potential customers, increase their bookings, and maximize their revenue management strategies.

By partnering with popular OTAs such as Airbnb, e-dreams, and TripAdvisor, hotels, accommodations and B&Bs can list their rooms and attract more bookings from customers who prefer to book their trips online. These OTAs also provide a platform for smaller properties to compete with larger hotels, giving them the opportunity to showcase their unique offerings to a global audience. Obviously, you should choose the right OTAs for your audience, later in the article, we will see that some OTAs are stronger in some countries than in others. 

Hotel and OTAs incredible duo is also useful to manage your revenue effectively by providing you with data and insights into traveller preferences and booking trends. Why this is important for you? Because you need insights to adjust your offer, from the pricing to the marketing strategy to have more possibilities to attract consumers and, above all, the customers that you want in your property!

Restaurants closed the inflation gap with grocery stores in November
Trending
Restaurants closed the inflation gap with grocery stores in November

Overall, partnering with OTAs is a crucial aspect of the hotel industry nowadays, allowing them to attract more customers while also helping them to manage their revenue effectively. 

As I was explaining before, OTAs are not Santa, so for all these benefits, hotels pay commissions to the OTA for each booking made through their platform. The percentage of those commissions is increasing a lot in these past years, so as always, pros and contras. Surely, you can find a way to cut off this expense, using OTAs but implementing them with another distribution strategy. 

Please click here to access the full original article.

Total
0
Shares
Share 0
Tweet 0
Pin it 0
Related Topics
  • Amenitiz
You should like too
View Post
  • Categorizing...

Germany’s H World opens Zleep Hotel in Hamburg

  • HOTELSMag.com
  • 8 October 2025
View Post
  • Categorizing...

Populus Denver names new GM

  • HOTELSMag.com
  • 8 October 2025
View Post
  • Categorizing...

The Stoneleigh joins Marriott’s Autograph Collection, announces renovations

  • HOTELSMag.com
  • 8 October 2025
View Post
  • Categorizing...

Nobu Hospitality announces new hotel and restaurant in Nashville

  • HOTELSMag.com
  • 8 October 2025
View Post
  • Categorizing...

Government policies have affected hotel brands, but it’s the owners who are really feeling the squeeze

  • HOTELSMag.com
  • 8 October 2025
View Post
  • Categorizing...

SLS The Red Sea to Debut in Saudi Arabia

  • Automatic
  • 8 October 2025
View Post
  • Categorizing...

Leisureplex Hotel Group acquires Derwentwater Hotel and Apartments

  • Cynera Rodricks
  • 8 October 2025
View Post
  • Categorizing...

Deflagging is having a moment. Travelers don’t want identical rooms with different logos. They want story, design, emotion. For the first time, investors are following their lead. Boutiques now… | Pedro Colaco | 19 comments

  • Pedro Colaco
  • 8 October 2025
Sponsored Posts
  • Winning the World Cup of Demand: A Revenue Management Playbook for Major Events – LodgIQ

    View Post
  • The Practical Guide to Hotel Automation

    View Post
  • 2025 SOCIETIES Quaterly 3

    View Post
Latest Posts
  • Corner Office Conversation with Elizabeth Reid, Head of Search, Google
    • 9 October 2025
  • What kind of card sleeve earns an order for 300,000 units? The simple, sustainable kind.
    • 9 October 2025
  • Peachtree Group sets record with $2.5B in private credit deals
    • 9 October 2025
  • Meliá to manage MiM Hotels, owned by Leo Messi
    • 8 October 2025
  • Valor Hospitality Partners Opens Its First Ohio Property 
    • 8 October 2025
Sponsors
  • Winning the World Cup of Demand: A Revenue Management Playbook for Major Events – LodgIQ
  • The Practical Guide to Hotel Automation
  • 2025 SOCIETIES Quaterly 3
Contact informations

contact@10minutes.news

Advertise with us
Contact Marjolaine to learn more: marjolaine@wearepragmatik.com
Press release
pr@10minutes.news
10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • Posts
  • 🎙️ Podcast
  • 👉 Sign-up
  • 🌎 Languages
  • 📰 Columns
  • About us
Discover the best of international hotel news. Categorized, and sign-up to the newsletter

Input your search keywords and press Enter.