Yesterday, we heard Terranea Resort President Ralph Grippo talk about how they monetize every square foot of their property through programming, activities, and events. It’s also what makes this property so special as a guest – something I felt as they hosted me last week. In this episode, you’re going to hear more about what they’re doing and how they’re doing it from their Resort Activities Operations Manager, Henry Cox.
This episode is brought to you with support from Sojern. I teamed up with Sojern to study how hoteliers use data to drive revenue and build stronger guest relationships. You can see what we found in this research report: How Hotel Brands Are Using First-Party Data to Drive Revenue & Build Stronger Relationships.
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Music for Hospitality Daily is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands
