Paris, 21 March 2024 – D-EDGE, a leader in hospitality technology, is thrilled to announce its acquisition of LoungeUp, a premier Customer Relationship Management (CRM) platform for the hospitality sector. This strategic move will further simplify the hospitality technology scene.
This acquisition marks a significant step towards providing the hospitality industry with a comprehensive and integrated suite of solutions covering every touchpoint of the hotel guest journey —from the initial search for accommodations through their full stay to converting guests into repeat visitors. The combined D-EDGE & LoungeUp solution meets the urgent needs of today’s hotels: ensuring a consistent and superior guest experience, boosting revenue and profitability, while streamlining operations. Enabling hotels to continuously collect data and use it to enhance and personalise the experience means their overall performance improves.
The acquisition of LoungeUp aligns perfectly with D-EDGE’s mission to simplify hospitality through innovation.