With meetings a central driver for business travel, Amadeus Cytric has announced a new integration with innovative booking platform, Hubli.
The platform will allow corporate travellers to plan their entire trip including flights, accommodation, mobility and meeting venues from one convenient access point.
Ciaran Delaney, Chief Executive Officer, Hubli, said of the move: “Corporate travel managers are actively looking for a combined solution to streamline transport and meeting procurement, payment, preferred hotel and payment policies.
“The integration of Hubli with Amadeus Cytric Easy will allow these ambitions to be met in a seamless, simple way.”
Research from the Global Business Travel Association (GBTA) reveals that more than 60% of business travel is for meetings, yet most corporate travel managers continue to rely on manual servicing.
The new integration between Hubli and Cytric Easy is thought to be an industry gamechanger.
Mark Cullen, Chief Commercial Officer, Amadeus Cytric, added: “Booking meetings spaces remains a manual, distinct process for many corporate travel managers.
“In response to demand from customers, we are working with hubli to integrate this element of business travel into the wider platform, allowing Cytric Easy users to build a complete business travel experience in a single location.”
Hubli is a self-serve booking platform for meetings, group hotel stays and internal office spaces with in-built policy, sustainability and safety controls, addressing an industry valued at $598.2 billion in 2022 and estimated to reach $2,309.4 billion by 2032.
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The organisation currently collaborates with Amadeus on the Delphi and MeetingBroker solutions, which are used by thousands of hotels each day to manage meetings and group bookings.
