Accor announces the opening of three new hotels in Madrid in 2025 under its Ibis brands: ibis Styles Madrid Airport Valdebebas, ibis Madrid Norte Las Tablas, and ibis Budget Madrid Albasan, totaling 509 rooms. This expansion strengthens the group’s presence in the Spanish capital as part of its strategic development plan in Spain.
Strategic openings to reinforce Accor’s presence in Madrid
Madrid, one of Europe’s key tourist and economic hubs, remains a vital destination for Accor. By the end of 2024, the group had 25 hotels in the Spanish capital, with a total of 3,605 rooms. In 2025, with the opening of these three Ibis hotels, Accor continues to expand its portfolio in Madrid and meet the growing demand for affordable accommodations, further consolidating its position in the city’s tourism and business market.
ibis Styles Madrid Airport Valdebebas, located near Madrid-Barajas Airport, will offer 260 rooms, a restaurant, a rooftop with a pool, and an airport shuttle service. This hotel will be managed by AGP Hotels.
ibis Madrid Norte Las Tablas, which will open in the third quarter of 2025, will be situated in the Las Tablas business district. It will feature 148 rooms spread over five floors, as well as 79 parking spaces equipped with electric vehicle charging stations.
Finally, ibis Budget Madrid Albasanz, scheduled to open at the end of 2025, will be located in the Julián Camarillo business district. This hotel will have 101 rooms and will be managed by Engage Management Hospitality.
Accor continues its expansion with economic and premium brands in Spain and Portugal
In addition to these three new openings in Madrid, Accor continues its development in Iberia. The group plans to introduce new brands like Fairmont (luxury) and SLS (lifestyle) with the opening of several properties, including Fairmont La Hacienda Costa del Sol in Spain and SLS Barcelona in 2025. These additions will further strengthen the group’s presence in the luxury and lifestyle segments.
Accor, with its 96 hotels in Spain by the end of 2024, including brands such as Sofitel, Novotel, Mercure, and Ibis, offers a range of hotels across all segments, from economy to luxury, contributing to the region’s tourism development.
Accor’s expansion is not limited to Madrid, as it also continues in Portugal. The group will open its first hotel in the Azores with Mercure Ponta Delgada Azores. This hotel, located in the historic Pensione Central, will offer 75 rooms and modern facilities, including a spa and two outdoor pools, marking a new milestone for the Mercure brand in Portugal.
