The 45th edition of FITUR 2025, held from January 22 to 26 at IFEMA Madrid, set a new record with 255,000 visitors, including 155,000 professionals. This enthusiasm highlights the strong recovery of the tourism sector and FITUR’s key role in the industry. But does this surge in attendance translate into a real boost for Madrid’s hotel and tourism performance? Find out below.
FITUR: A Growth Accelerator for Global Tourism The event generated an estimated economic impact of €445 million for Madrid, directly benefiting the hospitality, restaurant, mobility, culture, and leisure sectors. This dynamic reflects the growing importance of tourism in both the local and national…