Every year, the Salon International de l’Agriculture is a highlight for farmers from all over France, as well as for Paris Region hoteliers. After several relatively lacklustre editions, the show is building on its success of 2024, with a slight increase in visitor numbers. The 2025 edition attracted more than 607,000 visitors, an increase of 0.64%. But this positive trend does not seem to be reflected in the destination’s hotel performance – quite the contrary.
A look back at a 2024 edition that kept its promises At the last show, attendance was down slightly. However, this downward trend was not reflected in the destination’s hotel performance. In fact, they improved slightly compared to 2023, with RevPAR up by 2.8%. Although these improvements are…
MKG Consulting
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