10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • Posts
    • CSR and Sustainability
    • Events
    • Hotel Openings
    • Hotel Operations
    • Human Resources
    • Innovation
    • Market Trends
    • Marketing
    • Mergers & Acquisitions
    • Regulatory and Legal Affairs
    • Revenue Management
  • 🎙️ Podcast
  • 👉 Sign-up
  • 🌎 Languages
    • 🇫🇷 French
    • 🇩🇪 German
    • 🇮🇹 Italian
    • 🇪🇸 Spain
  • 📰 Columns
  • About us
10 Minutes News for Hoteliers 10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • Posts
    • CSR and Sustainability
    • Events
    • Hotel Openings
    • Hotel Operations
    • Human Resources
    • Innovation
    • Market Trends
    • Marketing
    • Mergers & Acquisitions
    • Regulatory and Legal Affairs
    • Revenue Management
  • 🎙️ Podcast
  • 👉 Sign-up
  • 🌎 Languages
    • 🇫🇷 French
    • 🇩🇪 German
    • 🇮🇹 Italian
    • 🇪🇸 Spain
  • 📰 Columns
  • About us

Cloudbeds: Independent Hoteliers Will Optimize Performance in 2025

  • LODGING Staff
  • 13 March 2025
  • 2 minute read
Total
0
Shares
0
0
0

This article was written by Lodging Magazine. Click here to read the original article

image

SAN DIEGO, California—Cloudbeds unveiled its 2025 State of Independent Lodging Report. The findings reveal 2025 is set to be the “year of optimizing performance” for independent hoteliers. Faced with persistent labor shortages, increased price sensitivity from travelers, and a rising market share for branded hotels—which now represent 72 percent of all U.S. hotels—independent operators must sharpen their strategies to stay ahead.

Now in its third year, the State of Independent Lodging Report offers a data-driven look into the global independent lodging segment, highlighting insights and trends across a range of property types that are occasionally overlooked in industry reporting.

Adam Harris, cofounder and CEO of Cloudbeds, said, “Hospitality is fundamentally human, and independent properties represent its heart and soul. Cloudbeds is helping these businesses transform challenges into opportunities, proving that being independent doesn’t mean being alone. Together, we’re building a future where independent hospitality businesses don’t just survive.”

Key findings from the report include:

  • Occupancy trends indicate stabilization: Demand patterns remained steady in 2024, therefore independent hotels must focus on capturing market share to maintain occupancy levels in 2025.
  • Pricing hits a ceiling: After years of rapid growth, the global average daily rate (ADR) declined by 1 percent in 2024, reflecting softening demand and increased price sensitivity among travelers.
  • OTAs continue to dominate: In 2024, online travel agencies (OTAs) captured 61 percent of all bookings for independent properties, which are far more reliant on OTAs than branded hotels.

Based on aggregated and anonymized data from across the world, Cloudbeds has also identified five new trends poised to reshape the independent lodging market in 2025. These include the rise of value-driven travel, increased reliance on additional revenue streams, rising costs, labor shortages and high staff turnover, and the widespread adoption of AI in hotel operations.

Shiji and Fliggy Partner to Pioneer Facial Recognition Hotel
Trending
Shiji and Fliggy Partner to Pioneer Facial Recognition Hotel

The report’s findings are grounded in data from more than 20,000 independent properties in 150 countries. The results are divided into four regions: North America, Latin America (including Mexico), Europe, and Asia Pacific (including Australia and New Zealand).

Please click here to access the full original article.

Total
0
Shares
Share 0
Tweet 0
Pin it 0
You should like too
View Post
  • Market Trends

Mandarin Oriental being taken private at $4.2 bln valuation

  • HOTELSMag.com
  • 17 October 2025
View Post
  • Market Trends

PoB Hotels unveils 2026 luxury travel trends

  • Eloise Hanson
  • 17 October 2025
View Post
  • Market Trends

#luxuryhospitality #lifestylebrands #hotelinnovation #brandedresidences #traveltrends | Carrie Zhao

  • Carrie Zhao
  • 17 October 2025
View Post
  • Market Trends

Gloria Thalasso & Hotels transforms its distribution model, reaching 45% in direct sales

  • mariavillanuevamirai
  • 16 October 2025
View Post
  • Market Trends

Shiji Releases Q3 2025 Guest Experience Benchmark

  • Automatic
  • 16 October 2025
View Post
  • Market Trends

Quiet luxury defines UK travel in 2026, says PoB

  • Lewis Catchpole
  • 16 October 2025
View Post
  • Market Trends

#shiji #reviewpro #guestexperiencebenchmark #reputationmanagement #hospitalityinsights #hoteltechnology | Shiji Group

  • Shiji Group
  • 16 October 2025
View Post
  • Market Trends

127 – Luxury industry and economic certainty

  • Martin Soler
  • 16 October 2025
Sponsored Posts
  • What does exceptional hospitality look like today? Download SOCIETIES Magazine

    View Post
  • Winning the World Cup of Demand: A Revenue Management Playbook for Major Events – LodgIQ

    View Post
  • The Practical Guide to Hotel Automation

    View Post
Latest Posts
  • Meet the New A Line
    • 18 October 2025
  • How ya like me now?
    • 18 October 2025
  • New on the Menu: Celebrating pasta and seafood month
    • 17 October 2025
  • M Social Hotel New York Downtown Opens
    • 17 October 2025
  • Kimpton Announces Signing of Kimpton Miralina Resort & Villas
    • 17 October 2025
Sponsors
  • What does exceptional hospitality look like today? Download SOCIETIES Magazine
  • Winning the World Cup of Demand: A Revenue Management Playbook for Major Events – LodgIQ
  • The Practical Guide to Hotel Automation
Contact informations

contact@10minutes.news

Advertise with us
Contact Marjolaine to learn more: marjolaine@wearepragmatik.com
Press release
pr@10minutes.news
10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • Posts
  • 🎙️ Podcast
  • 👉 Sign-up
  • 🌎 Languages
  • 📰 Columns
  • About us
Discover the best of international hotel news. Categorized, and sign-up to the newsletter

Input your search keywords and press Enter.