Long tail technology will be developed to boost tourism
Content solutions provider, Smartvel, has announced that the company has received funding from the Spanish government to deliver the most comprehensive and updated content for travellers.
The investment is part of the government’s latest initiative designed to support Spain’s tourist industry with advanced digitalisation technology.
Smartvel is developing its long tail technology to enhance its global content solutions by ensuring that every experience is included.
Data on all tourist experiences will be collected and processed, including restaurants, monuments, fuel stations and beyond, to ensure no limitations or blind spots.
Smartvel’s holistic approach to experiences will cover everything from events to weather, air regulations to entry conditions. Whether trending hotspots or hidden gems, all traveller preferences will be included with detailed information and interactive maps.
Iñigo Valenzuela, CEO of Smartvel, said “We are thrilled to announce this latest and most advanced content solution.”
“The Spanish government is encouraging and supporting tourism and the travel industry by investing in new initiatives such as our content solution.
“High quality content and information inject greater levels of traveller experience, enabling tourists to discover everything that each destination has to offer,” he said.a
“The funding is being used to develop our long tail technology to provide up to date information covering more destinations across the country.
He added: “We plan on developing this new technology, extending it to be the main system within our content solutions, to give superpowers to our content curators, and to be able to generate hundreds of versions from the same content.”
