96% say travel agents are essential to creating luxury experiences, a new report finds
Apr 7, 2025
A new Flywire report reveals that around 80% of U.S. travelers are planning to spend more on travel in 2025, with many seeking exclusive, personalized experiences that promote well-being and help them feel recharged. Nearly half of those spending over $25,000 per trip aim to invest even more in once-in-a-lifetime experiences.
Key takeaways
- Spending surge: 82% of travelers plan to increase travel spending in 2025.
- Defining luxury: 92% see luxury travel as unique access to people, places, and authentic experiences – not just upscale accommodations.
- Personalization matters: Half of travelers define luxury by personalized, once-in-a-lifetime moments.
- Advisor reliance: 96% say travel agents are essential to creating luxury experiences.
- Well-being focus: Nearly all plan trips for stress relief and wellness, favoring spa and nature retreats.
- Slow travel trend: 93% took a slow travel trip last year; 95% plan to continue.
- Joy of missing out: 84% prioritize JOMO—focusing on meaningful, personal enjoyment.
- Payments matter: 95% say smooth payment experiences are vital; pain points include hidden fees and currency issues.
- Security concerns: 72% cite payment security as a key factor.
Get the full story at Flywire
