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Why independent hotels have the tech edge

  • Automatic
  • 8 April 2025
  • 1 minute read
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This article was written by Hospitality Today. Click here to read the original article

How flexible tech stacks empower unique guest experiences and smarter investment decisions

Apr 8, 2025

Successful hotel investment goes beyond just crunching numbers. In a recent “Matt Talks Hospitality” episode, Mews CEO Matt Welle and L+R Hotels’ Joe Pettigrew explore how top investors combine financial acumen with guest experience, operational flexibility, and tech-savvy strategies to make smarter decisions in today’s evolving market.

Key takeaways

  • Brand vs. independent – tech is a deciding factor: Branded hotels offer less tech freedom, while independents allow custom tech stacks – critical for delivering standout guest experiences.
  • Flexibility is a competitive edge: Being able to choose and adapt tech systems to specific guest needs and visions can set a hotel apart.
  • AI’s practical uses are emerging: L+R uses AI (like large language models) to improve guest engagement and feedback management, but warns against falling for buzzwords.
  • Investors drive innovation: True hospitality innovation requires bold investors willing to back independent assets and support customized, tech-enabled experiences.
  • Hospitality still matters most: Great hotel experiences begin with warmth and ease. Technology should enhance – not hinder – the personal touch.

Watch Matt and Joe’s conversation in full at Mews

Please click here to access the full original article.

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