10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • Posts
    • CSR and Sustainability
    • Events
    • Hotel Openings
    • Hotel Operations
    • Human Resources
    • Innovation
    • Market Trends
    • Marketing
    • Mergers & Acquisitions
    • Regulatory and Legal Affairs
    • Revenue Management
  • 🎙️ Podcast
  • 👉 Sign-up
  • 🌎 Languages
    • 🇫🇷 French
    • 🇩🇪 German
    • 🇮🇹 Italian
    • 🇪🇸 Spain
  • 📰 Columns
  • About us
10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • Posts
    • CSR and Sustainability
    • Events
    • Hotel Openings
    • Hotel Operations
    • Human Resources
    • Innovation
    • Market Trends
    • Marketing
    • Mergers & Acquisitions
    • Regulatory and Legal Affairs
    • Revenue Management
  • 🎙️ Podcast
  • 👉 Sign-up
  • 🌎 Languages
    • 🇫🇷 French
    • 🇩🇪 German
    • 🇮🇹 Italian
    • 🇪🇸 Spain
  • 📰 Columns
  • About us

Sonder cuts costs, plans layoffs ahead of Marriott tie-in

  • Automatic
  • 16 April 2025
  • 1 minute read
Total
0
Shares
0
0
0

This article was written by Hospitality Today. Click here to read the original article

The company announced $50 million in annualized cost reductions and $18 million in share sales as it prepares to fully integrate into Marriott channels in Q2

Apr 16, 2025

Sonder Holdings has announced significant cost reductions and the sale of Series A shares as part of its ongoing integration into Marriott International’s network. The San Francisco-based accommodation provider will achieve $50 million in annualized savings through layoffs, software cost reductions, and operational efficiencies. As part of this transition, Sonder expects to have all of its properties live on Marriott’s platforms by the end of the second quarter, expanding its reach and revenue potential.

Key takeaways

  • Sonder will reduce costs by $50 million annually, mainly through layoffs, software savings, and operational improvements.
  • The integration with Marriott, which began in October 2024, is expected to increase Sonder’s revenue by leveraging Marriott’s distribution, loyalty program, and sales capabilities.
  • Sonder’s properties will be fully integrated into Marriott’s systems by the end of Q2 2025, appearing under the “Sonder by Marriott Bonvoy” collection.
  • This partnership aims to boost Sonder’s growth and profitability, adding apartment-style accommodations to Marriott’s portfolio while giving Sonder access to Marriott’s vast customer base and resources.
  • The company previously faced stock declines due to accounting errors and a round of layoffs in early 2024 but remains optimistic about the integration’s positive financial impact.

Get the full story at Hotel Dive

Whitbread plans £21m hotel conversion in Edinburgh city centre
Trending
Whitbread plans £21m hotel conversion in Edinburgh city centre

Please click here to access the full original article.

Total
0
Shares
Share 0
Tweet 0
Pin it 0
You should like too
View Post
  • Marketing

TikTok just rolled out a feature that could disrupt the whole hospitality industry. Meet TikTok Go: The first major step toward social platforms becoming full-fledged booking engines. We've been… | Ben Wolff | 71 comments

  • Ben Wolff
  • 15 September 2025
View Post
  • Marketing

Implications of Booking.com’s US credit-card move for hotels

  • Automatic
  • 11 September 2025
View Post
  • Marketing

MyBoutiqueHotel Choose Influence Society to Accelerate Global Growth of Curated Boutique Collection

  • 10minhotel
  • 9 September 2025
View Post
  • Marketing

How Hotels Can Harness Social Media to Drive Real Business Value

  • Automatic
  • 8 September 2025
View Post
  • Marketing

🚨 Why the sudden and more aggressive push for “Rate Parity” from the major OTAs? Short answer: they might be freaking out. Here’s why 👇 Gary Vee said something recently that clicked for me: AI… | Josh Guerra

  • Josh Guerra
  • 5 September 2025
View Post
  • Marketing

eDreams ODIGEO subscriber base hits 7.5…

  • Travel Weekly Group Ltd
  • 5 September 2025
View Post
  • Marketing

The Real Story Behind Airbnb’s 15.5% Fee Hike

  • Chris MAUGHAN
  • 3 September 2025
View Post
  • Marketing

AirBnB (yellow) vs. Booking.com (green) Airbnb has a weird problem: it’s both too big and too fragile. On the one hand, second-quarter revenue rose 13% to $3.1 billion, and profits beat… | Sorin Anagnoste

  • Sorin Anagnoste
  • 3 September 2025
Sponsored Posts
  • 2025 SOCIETIES Quaterly 3

    View Post
  • The Future of Revenue Management Is Strategic Leadership – LodgIQ

    View Post
  • Case Study: Refinery Hotel Redefines Revenue Management with LodgIQ

    View Post
Latest Posts
  • Newport Hospitality Group Announces Completion of Renovation at Courtyard Philadelphia Great Valley/Malvern
    • 15 September 2025
  • Hospitable launches free global Academy, offering expert training for short-term rental success
    • 15 September 2025
  • NEWH, Inc. Announces Inaugural Nikki Jones Memorial Scholarship
    • 15 September 2025
  • TikTok just rolled out a feature that could disrupt the whole hospitality industry. Meet TikTok Go: The first major step toward social platforms becoming full-fledged booking engines. We've been… | Ben Wolff | 71 comments
    • 15 September 2025
  • TikTok just rolled out a feature that could disrupt the whole hospitality industry. Meet TikTok Go: The first major step toward social platforms becoming full-fledged booking engines. We've been… | Ben Wolff | 71 comments
    • 15 September 2025
Sponsors
  • 2025 SOCIETIES Quaterly 3
  • The Future of Revenue Management Is Strategic Leadership – LodgIQ
  • Case Study: Refinery Hotel Redefines Revenue Management with LodgIQ
Contact informations

contact@10minutes.news

Advertise with us
Contact Marjolaine to learn more: marjolaine@wearepragmatik.com
Press release
pr@10minutes.news
10 Minutes News for Hoteliers 10 Minutes News for Hoteliers
  • Top News
  • Posts
  • 🎙️ Podcast
  • 👉 Sign-up
  • 🌎 Languages
  • 📰 Columns
  • About us
Discover the best of international hotel news. Categorized, and sign-up to the newsletter

Input your search keywords and press Enter.