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ROH Raises $9M in New Funding Led by Highgate Technology Ventures and Acrew Capital

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  • 22 April 2025
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This article was written by Hospitality Technology. Click here to read the original article

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There is no shortage of luxurious amenities to be found at the new Caesars Republic Scottsdale Hotel by Hilton, in Scottsdale, AZ (which opened in March of 2024). Guests exploring the 11 stories of the hotel will find 20,000 sq. ft. of event space, a grand first floor pool and rooftop pools, and bar, along with two signature restaurants, and an exceptional array of technologically advanced products and services. 

Even when guests turn away from the hotel’s interior space to gaze through a window at the desert landscape view, their eyes may be drawn to the latest advancements in luxury and convenience. That’s because Caesars Republic Scottsdale has outfitted its windows with over 700 PoE (Power over Ethernet) automated roller shades from PowerShades, an industry-leading provider of manual and automated window shades for residential, commercial, and hospitality locations. 

According to Robert Allen, chief operating officer for HCW Development, the hotel developer, PowerShades’ True PoE automated shades were a natural fit to meet his company’s goals for the hotel. 

“We believe the products we select should contribute to the sustainability and efficiency of our hotels,” he said. “At the same time, luxury is essential to Caesars Republic Scottsdale customers; they expect the very best products and services. PowerShades met all these needs, with sleek, sophisticated products that offer both contemporary style and sustainable luxury.”

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Sustaining the Guest Room Climate

Caesars Republic features automated shades from PowerShades in all 265 guest rooms, as well as in common areas throughout the hotel including one of the two restaurants, a bar and terrace, a modern fitness center, and a 7,000-sq-ft, free-span ballroom. 

All the windows in the guest rooms feature both light-filtering and room-darkening fabric automated shades that guests can control separately.

Hotel guests can control the shades via an in-room wall panel conveniently located next to the bed. They easily lower the blackout shades at bedtime, creating the perfect environment for sleeping. And they can set the shades to raise and let the sun into the room when they want to wake in the morning, offering a soothing, natural alternative to a wake-up call or alarm. 

The shades in all the guest rooms are integrated into the Hotel’s Building Management System (BMS) to allow the hotel staff to conserve energy based on room occupancy and time of year. At check-in, hotel staff can prepare a room’s thermostat and PowerShades automated blinds according to predetermined set points depending on seasonal conditions and the location of the sun. 

“Sustainability and reducing our energy-usage footprint are important at Caesars,” Allen said. “With the automated shades, we’re able to conserve energy in unoccupied guest rooms by setting the blackout shades to lower in the spring and summer, naturally cooling the room. In the colder months, we can preset all the shades to raise and let the sun warm the rooms.”

Setting the Scene at Table Settings

Allen continued, “Our staff can do the same thing in public areas like our Seven rooftop restaurant, setting the shades to maximize the comfort of our guests.”

By setting the automated shades to manage glare and temperature, restaurant guests can experience the most comfortable dining experience, which can lead to longer visits and repeat business. Plus, the hotel can set the shades to create the ideal ambiance for a beautiful dining experience any time of day. For example, the shades can glide open at lunchtime to create a bright, inviting atmosphere. Or they can gradually close at dinnertime to give a dining space a warm, intimate feel.

PoE Was a Powerful Advantage

Allen explained how PowerShades stood out from competitive offerings.  “One of the main reasons why Caesars Republic Scottsdale opted to work with PowerShades was their advanced, proprietary, PoE technology,” he said. “We understood this meant that we would be getting a cost-effective energy-management solution that was easy to install and easy to implement.”

PowerShades True PoE shades provide all the benefits of the company’s groundbreaking RF automated product, along with additional advantages not found in any other type of motorized shade. With PoE automated shades, a single CAT5 cable provides both power and communications, so there is no proprietary hard wiring necessary. Plus, the PoE motor is low voltage (under 50V AC), eliminating the need for a licensed electrician. And with power coming from a single, central source, more information can be transferred on the network cable while improving reliability over traditional RF solutions. 

Many of the shades in Caesars Republic Scottsdale feature PowerShades’ latest True PoE motors. The benefits of this updated version (introduced in 2024) include up to 6Nm torque capability for controlling shades up to 19 ft., quieter motors, and 13x more processing power.

A Perfect Fit for Caesars, and for Every Size Window

PowerShades automated shades are custom configured to fit every window and every application, which Allen and his team found to be particularly important given the hotel’s diverse range of window shapes and sizes. 

“Our hotel has been designed and built with floor-to-ceiling glass throughout,” Allen noted. “It features some of the largest windows we’ve installed in any of our hotels. PowerShades was able to provide us with automated shades as large as 171” wide x 117” deep. They are a perfect fit, and they’re library-quiet too.”

The Reviews Are In

“PowerShades’ products were a perfect match for Caesars Republic Scottsdale– a hotel that’s committed to luxury, style, and advanced technology,” Allen concluded. “Our staff loves their convenience, including our housekeepers who appreciate the time savings that the pre-scheduled, coordinated raising and lowering of the shades provides. And our guests talk about the shades using language like ‘total convenience’ and ‘first class products.’”

When guests stay at Caesars Republic Scottsdale hotel, they are privy to a wealth of beautiful and luxurious amenities. But for some guests, there’s one group of technologically advanced products that, you could say, makes their stay at this hotel a shade more memorable.

Please click here to access the full original article.

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