Europe’s largest hotel group reported stronger-than-expected Q1 revenue, citing sustained global demand
Apr 25, 2025
Accor, Europe’s largest hotel group and operator of brands like Ibis and Novotel, reported Q1 revenue of €1.35 billion, surpassing analyst expectations, supported by strong global demand and its diversified geographic presence.
Key takeaways
- Q1 revenue rose from €1.24B to €1.35B, beating the €1.31B analyst forecast.
- The Luxury & Lifestyle segment grew 17.9% year-on-year, outperforming other segments.
- Accor opened 45 hotels in Q1 and reaffirmed its mid-term RevPAR growth target of 3–4% annually.
- RevPAR increased 5% to €69, driven by higher prices and stable occupancy.
- April and May demand remains strong; June visibility is limited.
- U.S. tourism slowdown has limited impact, as the U.S. represents only 5% of bookings.
- Canadian travel trends are benefiting local hotels due to fewer trips to the U.S.
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