Puzzle Partner, a leading marketing consulting firm specializing in hospitality and travel technology, today announced the promotion of Lauren Ramesbottom to Vice President of Strategic Storytelling and Content.
Since joining Puzzle Partner in 2018, Ramesbottom has played a key role in building authentic, strategic narratives that have helped position Puzzle Partner as the trusted marketing agency for hotel and travel tech companies worldwide. Over the past seven years, she has worked closely with company leadership to craft compelling stories that drive brand visibility, industry leadership, and business growth.
Lauren has a true gift for making complex tech solutions understandable, entertaining and exciting to our target audiences. Her background in wellness and longevity brings invaluable perspective to an industry where travelers increasingly prioritize holistic experiences. This promotion strengthens our position at the forefront of hospitality’s evolution—where technology and human wellbeing increasingly converge, and I couldn’t be more excited for our next phase of growth. Ivana Johnston, Co-Founder and CEO of Puzzle Partner
In her new role, Ramesbottom will work alongside Johnston to lead the agency’s continued growth, including its expansion into the emerging wellness technology sector.
I’m truly excited to take on this expanded role at Puzzle Partner at such a pivotal time. Over the years, I’ve seen firsthand how our approach creates real value for clients navigating complex technology landscapes. The wellness and longevity trends reshaping travel aren’t just market opportunities—they’re areas I’m personally passionate about. I look forward to working alongside our talented team to amplify innovative solutions that connect meaningfully with today’s travelers while driving tangible growth for the brands we serve.Lauren Ramesbottom
Puzzle Partner brings together seasoned C-suite executives with decades of leadership experience in the hospitality technology sector. The firm offers clients both high-level strategic vision and practical implementation support, connecting innovative solutions with the right industry decision-makers.
To learn more, visit puzzlepartner.co.
About Puzzle Partner
Puzzle Partner is a leading marketing consulting firm specializing in the hospitality and travel technology sector. Founded in 2014 and headquartered in Toronto, Canada, the company serves as a trusted advisor to innovative change-makers in the global hospitality and travel technology landscape.
With exceptional domain expertise, an influential industry network, and decades of collective experience, Puzzle Partner delivers customized marketing solutions that amplify brand visibility and drive sustainable growth. The firm’s team of experts possesses unparalleled understanding of the interplay between travel, hospitality, and wellness technology branding.
Over the past decade, Puzzle Partner has established a proven track record of helping clients outperform competitors, achieve profitable exits, expand into the Americas, and realize extraordinary business outcomes. The company maintains the highest level of client advocacy in the industry while transforming visionary companies into unforgettable brands through strategic storytelling, brand positioning, and innovative content marketing.
To learn more, visit puzzlepartner.co.
Lauren Ramesbottom
VP of Strategic Storytelling and Content
