B&B HOTELS is set to complete its first hotel using modular timber construction in Neustadt in Holstein by autumn 2025. The project combines modern modular techniques with the restoration of a listed historic building, reflecting a strategic focus on faster, more economical, and environmentally conscious hotel development.
Combining modular construction and heritage preservation
The new 100-room hotel will be located near the Neustadt train station as a hybrid building that integrates a modern new structure with a revitalized, protected agricultural storehouse. While the ground floor and stairwell core will be built using traditional solid construction methods, the upper floors will utilize prefabricated timber modules.
These modules, produced under controlled factory conditions, come fully equipped with insulation, windows, wall finishes, and technical installations, and are transported to the site for rapid assembly.
“This project in Neustadt embodies a contemporary approach to property development, enabling us to operate significantly faster and with greater cost efficiency. The modular method allows for high planning certainty and reduced construction times while maintaining consistent quality. The combination of ecological timber modular construction and economic efficiency exemplifies the future of hotel building.” – Tobias Gollnest, Chief Development Officer for B&B HOTELS Central & Northern Europe
Collaboration with Timber One and sustainable production
The hotel project is realized in partnership with Timber One, serving as the general contractor. The timber modules are manufactured by hobb Holzveredlung GmbH, a shareholder in Timber One, using wood sourced exclusively from certified sustainable forestry in Germany.
This production process meets B&B HOTELS’ rigorous quality and environmental, social, and governance (ESG) standards.
Mike Hemmerich, Managing Director of HMD Entwicklungsgesellschaft Neustadt and the property lessor, highlighted the rationale behind the modular timber approach: “We deliberately chose timber modular construction and Timber One due to the short realization time, ecological benefits, and architectural quality. This project represents a responsible, economically viable construction method that adds urban value.”
“We are proud to serve as general contractor for this hotel project. Our goal is to make ecological construction economically attractive. The successful lease agreement with B&B HOTELS sends a strong signal about the site’s potential and demonstrates market confidence in our expertise and capabilities.” Mario Kolb & Benjamin Semet, board members of Timber One
Toward efficient and sustainable hotel development
B&B HOTELS’ Neustadt project is positioned as a model for sustainable hotel construction, leveraging modular timber technology to shorten construction periods, reduce site disturbances, and lower emissions.
The project aligns with industry trends seeking environmentally responsible solutions alongside operational efficiency, combining heritage preservation with modern design and construction methods.
