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BWH Hotels Central Europe expands with Loftstyle Hotel Gerlingen

  • m.welsch
  • 19 June 2025
  • 2 minute read
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This article was written by HospitalityOn. Click here to read the original article

A strategic expansion in a key region 

The Loftstyle Hotel Gerlingen is strategically located in the dynamic area of Gerlingen, near Stuttgart. With a focus on meeting the needs of business travelers and conference delegates, the hotel features 167 rooms across three categories, with 80 already renovated in the Loftstyle design. 

The hotel also offers eight versatile meeting rooms with a capacity of up to 320 guests, making it an attractive option for corporate events. One of the meeting rooms offers direct access to a rooftop terrace. In addition to the meeting facilities, the hotel offers a 24-hour bar and lounge, a fitness center, and a restaurant. 

Guests can enjoy also the convenience of a parking garage, parking spaces, and electric car charging stations on-site. 

Offering an enhanced guest experience 

“With the Loftstyle Hotel Gerlingen, we are acquiring a property that impresses with its location, facilities, and style. Whether modern rooms, an urban atmosphere, or professional meeting opportunities, the hotel meets all the requirements of a modern business and city hotel.” – Marcus Smola, CEO of BWH Hotels Central Europe GmbH

The hotel’s commitment to offering a functional environment aligns with BWH’s strategy of expanding its footprint in business hubs across Europe, responding to growing demand for hotels that combine urban energy with business-oriented services. 

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The transition to the Loftstyle brand is part of BWH Hotels’ broader growth plan for the region, with the recent opening of Sure Hotel by Best Western City Hotel Wilhelmshaven. The renovation of the remaining rooms will complete the property’s transformation, ensuring it continues to meet the expectations of today’s business travelers while positioning itself as a key asset in the Stuttgart area.

Best Western Hotels & Resorts

Best Western

Best Western Hotels & Resorts

Hotel Group

  • Best Western Hotels & Resorts
    United-States

  • Offres d'emplois
    1 current job offer

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