Germany Travel Market Essentials 2025
After a strong 20% rebound in 2023, growth in the German travel sector normalized, growing 5% to €72.4 billion in 2024. Growth was mainly driven by leisure travel demand. While business travel continues to grow, it still substantially lags pre-pandemic levels.
New in 2025, this Essentials report delivers top-level takeaways for the France travel market, featuring charts and analysis on the key trends, segment highlights and market sizing datapoints that matter most.
Scandinavia Travel Market Brief 2025
Scandinavia’s travel market continued its upward trajectory in 2024, growing 7% to reach €17.4 billion. High-profile events, strategic marketing and advancements in airline and rail infrastructure largely contributed to the sector’s momentum. As Scandinavia solidifies its leadership in eco-conscious travel and digital innovation, growth is expected to remain steady through 2028.
New in 2025, this Brief delivers top-level takeaways for the Scandinavia (Denmark, Norway, Sweden) travel market, featuring charts and analysis on the key trends, segment highlights and market sizing datapoints that matter most.
Spain Travel Market Brief 2025
Spain’s travel market continued its post-pandemic expansion in 2024, with gross bookings advancing 9% year over year. Travel spend reached €126 billion, supported by a torrent of inbound demand and steady domestic travel activity. Looking ahead, growth is expected to normalize as the market contends with broader economic and social trends.
New in 2025, this Brief delivers top-level takeaways for the Spain travel market, featuring charts and analysis on the key trends, segment highlights and market sizing datapoints that matter most.
