Tambourine, the Fort Lauderdale-headquartered marketing technology company serving hotels, resorts, and tourism destinations worldwide, announces its Photo and Video Production Division has earned seven Viddy Awards in this year’s competition.
Viddy Awards, presented by the Association of Marketing and Communication Professionals (AMCP), honor creative excellence in video production across a wide range of industries and formats. Tambourine’s award-winning work highlights its ongoing commitment to visual storytelling and high-impact content production for the hospitality industry.
“This recognition celebrates the remarkable work of our production team and the trust our partners place in us,” said Paige Ferman, Sr. Director of Content Marketing & Production. “It’s incredibly rewarding to bring these stories to life through video, and we’re proud to share these wins with our clients.”
Awarded videos include:
It’s Not One Island. It’s a Lifetime of Them. | The Bahamas Ministry of Tourism & Aviation
The campaign is inclusive of five videos:
- Acklins & Crooked Island, The Abacos, Long Island
- Bimini, Ragged Island, Grand Bahama Island
- The Berry Islands, The Exumas, Andros
- Eleuthera & Harbour Island, Mayaguana, Nassau
- Rum Cay, San Salvador, Cat Island, Inagua
Launched in February 2025, The Bahamas Ministry of Tourism’s “Lifetime of Islands” campaign aimed to shift the global perception of The Bahamas from a singular destination to a diverse, multi-island experience. With the message, “It’s not one island. It’s a lifetime of them,” the campaign consisted of five cinematic commercials that ran across TV, digital, and social channels in the U.S., Canada, and the U.K. A standout collaboration with Bahamian-American icon Lenny Kravitz served as the campaign’s hero creative, lending authenticity and generating buzz to reinforce the core idea: The Bahamas is not a one-time trip, but an ongoing journey of discovery.
Color Outside the Lines | Caribe Royale Orlando Meetings
In March 2025, Caribe Royale Orlando launched a dedicated meetings website to showcase its 240,000 square feet of flexible event space. The site is anchored by a video themed “Color Outside the Lines,” reflecting the resort’s creative, solutions-oriented approach. By featuring actual events with dynamic lighting and real attendee interactions, the video captures the scale and energy of the spaces, offering planners a visually engaging and realistic preview designed to spark ideas and convey the atmosphere of a vibrant, well-executed event.
The Only Hotel Website That Gets Better With Age | Tambourine
Tambourine’s “The Only Hotel Website That Gets Better with Age” campaign directly challenges the industry norm of hotel websites becoming outdated and costly. Through a bold and brand-first commercial, the hotel marketing and technology agency introduces its future-ready model: a website that evolves through time with continuous support, regular redesigns, and automatic technology upgrades. By focusing on longevity and reliability, the campaign repositions what hoteliers should expect from a website provider, establishing Tambourine as a leader in the hospitality technology space.
To view a full list of this year’s winners, visit ViddyAwards.com.
About Viddy Awards
Established as the Videographer Awards in Dallas, Texas, in 1995, Viddy Awards celebrate excellence across all aspects of video production. With participation from over 100 countries and tens of thousands of entries, it stands as one of the largest competitions in film and video history.
About Tambourine
Tambourine is the global leader in hotel marketing technology, delivering integrated solutions that drive direct revenue and solve the industry’s toughest commercial challenges. With a product suite spanning sales, marketing, revenue, and now reservations, the company is known for pairing best-in-class service with a design-led approach—solving complex problems with elegant, high-performing solutions. Trusted by hotel brands in 47 countries, Tambourine continues to set the standard for innovation and results in hospitality. Visit tambourine.com for more information.
Hannah Trefry
Director of Corporate Marketing
