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AKA's Tourism & Economic Trends Report for Summer-Fall 2025 Released | Amanda LaFollette Blackman posted on the topic | LinkedIn

  • Amanda LaFollette Blackman
  • 7 October 2025
  • 1 minute read
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This article was written by a Hotel Marketing Flipboard. Click here to read the original article

image

The fastest path to ROI in European luxury tourism isn’t more volume — it’s margins.

When I speak with boutique hotels, luxury retailers, and tour operators across Europe, the same concern comes up again and again:

“We can’t reach Chinese Free Independent Travellers (FITs) directly without losing 25–30% margin to agents or spending €50,000+ on PR campaigns.”
That’s the traditional way:
– Agents and wholesalers take a big commission
– PR firms demand high retainers, often without clear results

But there’s another path.
The China FIT Accelerator™ is a 4-week online program (starting November) designed to empower European tourism leaders with the insights and tools to unlock this lucrative market confidently — without agents or costly PR firms.

Inside the Accelerator, leaders learn how to:
– Keep the 25–30% margin in-house by reaching FITs directly
– Avoid €50k PR retainers by starting lean, guided campaigns
– Build offers that resonate, for example:
• 1–2 hotel packages (€4,500+ each)
• 2–3 luxury retail sales (€2,000–€5,000 each)
• 1 curated FIT itinerary (€8,000–€15,000)

Just one to three sales already cover the investment. Beyond that, the strategies are reusable every Golden Week, Chinese New Year, and summer season.

20 most effective hotel pricing strategies in 2025
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20 most effective hotel pricing strategies in 2025

👉 For Europen Tourism leaders who want to explore this approach, the Priority Waitlist is open until Sept 26.
It includes a free 20-minute Clarity Session in October — where you’ll gain 100% clarity on the three most important issues holding you back from attracting Chinese FITs.

🔒 100% clarity. Risk-free. No commitment.

#LuxuryTourism #BoutiqueHotels #LuxuryRetail #TourOperators #DMOs #TravelStrategy #HospitalityLeadership #Crackthechinacode #TourismInsights #TravelBusiness #Europeantourism #Luxuryhospitality

Please click here to access the full original article.

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